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Business Administration - Essay Example

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In business administration, marketing and financial management are two core areas that are interrelated. It addresses the marketing and financial management issues, such as marketing planning and strategies, decision making process in businesses, financial analysis and cash flow and management etc…
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Business Administration
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Download file to see previous pages The value of them is $87 million. The total assets of Apple Inc are $2404 million. The value of NY Fund is substantial when compared to individual investors and small when compared to institutional investors. The compensation regarding the legal suit will bring out a change in the earnings per share and may result in a slight fall in the share value of the company. This can be termed as minimum risk but the chance of decrease of the share price cannot be ruled out. This depends on market's interpretation of a particular practice. If it is removed from the economic reality or regulators try to take any action, there is a chance of losing profit on investing in Apple Inc. (Susan Mangiero, 2007)1
It can be termed that the Apple Inc is holding excessive cash than the requirements. This has been a strategic tool for the company to maintain liquidity or to save the depreciation of assets. This will not increase the earnings per share as the excessive cash is not invested and incurs zero income. The net income is $1,774 million at the end of march 2007 and the cash in hand for the company is more than $7 million. The cash generated by operational activities i8s only $2547 million. This indicates that the company is holding the cash from previous quarter and it is the cash is more than that required for investments. (Apple Inc, 2007) 2
The elements of marketing s...
In the second week, the program integrates these core elements to create a cohesive marketing strategy within the context of an effective overall business strategy. In-depth knowledge of competitive dynamics and how to integrate marketing strategy into the overall business strategy
Frameworks for analysing customer preferences and enhancing customer relationships
Building and managing brand equity with effective market communication
Marketing and innovation produce results; all the rest are costs. Marketing is the distinguishing, unique function of the business. The innovation of the company is regarding the products but not regarding the marketing. This may effect the profitability and earnings on share.3
Complex market, intense competition, expectant customers, and demanding shareholders require more intelligent marketing.4
In order to develop a well-informed decision making marketing, a variety of analytical and planning mechanisms are perquisite. and ORAC model: optimising, reasoning, analogising and creating
2.3 Misleading strong numbers: The computer hardware industry depends on US and non US consumer price competition. The slow down of commercial orders middled in the corporate sales and affected the apple inc. While the computer industry increased all over the world, it just increased by 3 percent in US. It is 17.6 percent in Asia pacific and 22.2 percent in Eastern Europe. The Apple Inc did not pierce into the markets that are fast growing like Asia pacific, Eastern Europe and Latin America. This resulted in the lack of growth of the business of the company and affected the profitability. This inability of the company can be termed as risk for investing in the company. The major rise in computer hardware demand was captured by ...Download file to see next pagesRead More
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