Increasing Sales for Small Business - Essay Example

Executive Summary

This work checks into the relevance of an organization’s culture, and the way it influences the organization’s sales and overall operations. From this analysis, it will be confirmed that a positive management of people and resources in a company has a fundamental role in competitive advantage in capturing the market. The company of study remains Small businesses, which has a unique culture that plans its activities to reflect the interests of the set objectives and goals. A lot of understanding will construe during the development of this work. For instance, the values and the standards that a company keeps determine the milieu of its influence in capturing the market.

Problem Description

The problem here focuses on the challenges of increasing sales for small business The main area that every company needs to perform better in order to survive in its business operations is people relation. Many companies fail to recognize that the relationship they have with their stakeholders has a lot of impact on their achievements. Therefore, this paper intends to investigate how the organization can increase sales .

Research Methods and Findings

This work depended on the secondary sources that talk about the organization’s cultural influence on its values and objectives in terms of market operations to increase sales. Different literatures concerning the same were inspected to give insights that guided the development of this work. During the same, Small businesses became the focus company to help in this study. The study confirmed the veracity that every company depends on its culture to perform better in capturing the market.

Increasing Sales for Small Business

The primary intentions of the study are to address on issues related with the increasing sales of small business through adding a sales person along with training the sales person. Although this will not be an in-depth clarification, the study will focus more concerning this. The procedure that will be employed in carrying out the research will comprise of the descriptive statics along with the questionnaires.

Increasing sales for small business depends on an organization culture, which is one of the major backbones of relationships of any organization. The culture involves embracing positive values, attitudes and tolerable behaviours that accommodate the objectives set by employees. Some of the aspects included consist of beliefs, habits, and shared vision. In this case, the employee of a certain company is expected to handle an activity in distinct way propelled by the values that guide him or her. This can be translated in various illustrations such as handling corruption and bribery, production of a product as well as offering a service. Notably, such culture motivates the company’s strengths to achieve success as well as it exposes the weakness and the limits of the company.

Statement of the Concern

The study will be undertaken along with the central topic of study as well as attempting to respond to various queries that are linked with the research. This study will be restricted basing on this authority because it is a theme regarding the increasing sales for small business through adding sales person and training customer rep persons.

The information that will be obtained will have to concentrate on this issue along with seeking the necessary solutions to the several queries that the theme of the main subjects tries to tackle. Thus, the technique that will be employed in collecting the information will comprise descriptive statistics as well as the questionnaires. This is because the research will be trying to evaluate on the increasing sales for small business through the addition of the sales person and training the customer service reps.

It can be anticipated that as the business expands, there will always be the need to accommodate extra sale individuals. This is because the vast the salespersons that a company possesses, the more the increased sales it will create. Thus, the anticipated results will explain the multiple factors as to why considerably augmenting the capacity of the salespersons usually does not upshoot to the expected development. These factors have been described as the impractical timeliness linked with the predictable results. The unexpected expenses with extra as well as sustaining the salespersons and lastly the unanticipated dangers whereby as for the unrealistic timeline for result will be able to explain more concerning the concealed expenses.

As of the anticipated dangers, it is clear that employment is associated with the organizations track verification in appointing the salespeople. If one wants their initial sellers to vend to their managers, then it is important to know understand if they have the needed features to attain successfully the permission to those buyers.

From the stated business proposal, it is evident that a small business needs to assist its owner’s in making conversant choices concerning which techniques fro income generation along with the underneath development will present the better investment return. Thus, it is seen that so to augment the sales for a small business. It is necessary to formulate a sales prediction annually and also establish the daily objectives each day. Another aspect is that it is vital to indulge in the marketing advertisements that are also involved in the same market. The confined small business need to initiate a “blog” so as to offer data along with the necessary guidance to the probable consumers.

The distinctive method through which the small business can augment its sales is by selecting a target audience that is very different from the other competitors. This can be achieved through the salespersons as well as customer service reps training.

Purpose of Work

The purpose of this work was to illustrate the importance of proper management of the business environment to influence sales and marketing. Remarkably, the Small businesses always insist on perfection, which is producing products that are top notch. This should be evident in its products , The company produces most of highly valued good in the market and do exhibit super quality features (Meyer, 2015).Additionally, confidentiality was another element of the organization couture

Scope of Work

This work gives much care to the business values as the chief determinants of the business growth. Through such values elements as part of the organization culture the company did implement the application of a mouse as well as the touch effect monitors and displays branded, one of the best electronic brands globally

Research and Sources

According to Meyer (2015), Tesla is one the leading manufacturer of electric cars headed by Elon Musk. Elon, who is the founder of the solar city, has undoubtedly formed on the most successful enterprise in this decade. Gathering all its prowess from scratch the company is a great believe in green energy.Firstly, the company innovation is based on environment conservation. Most of the factories are powered by solar energy. The company considered to make electric cars: that is cars that do not use fuel, which is a non-renewable energy, but rather electric current, which is harnessed, by renewable sources. The cars do not produce smoke or other harmful outputs that do harm the environment. One of the cars includes Model S.

Conclusion and Recommendations

It considers consumer experience; that is the model of the car is mostly design as per research of most drivers. The company seeks to design Model S with all the doors opening up, that to reduce accidents in parking lots that do not have much space. Tesla organization encourages creativity and innovation. Since their first model, the management has continuously modified the car to a final copy suitable for Creative customer engineers had to design electric batteries that store enough energy to accrete the car fully. More so, the design of the electric distribution station as to charge the cars. As from our discussions, various contrasts can be drawn. However, creativity remains the vital element for the success of these two companies.This work recommended that every company must ensure good relationship with the employees since they are fundamental in making the business objectives become a reality. In addition, this work obligates the employers to exercise responsible leadership and management of the surrounding environment to make them achieve the best from it. This means that the immediate community in which the business operates must have a positive relationship with the business.

Reference

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Institute. Panmore Institute. Retrieved 12 April 2016, from http://panmore.com/apple-inc-organizational-culture-features-implications