Kellogg Company Market Segmentation Strategy - Research Proposal Example

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The paper "Kellogg Company Market Segmentation Strategy " is a perfect example of a marketing research proposal. The type of research, which is needed in this case, is qualitative research. Unlike quantitative research, which is objective and focuses on measures and counts, qualitative research is subjective and focuses on data collection on behavior, as well as the attitude of people towards a social phenomenon…

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Subject: Marketing
Type: Research Proposal
Level: Undergraduate
Pages: 6 (1500 words)
Downloads: 0

Extract of sample "Kellogg Company Market Segmentation Strategy"

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