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Green Marketing - Toyota Company - Case Study Example

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The paper "Green Marketing - Toyota Company" is an outstanding example of a marketing case study. From as early as the 1960s, consumers have displayed increasing awareness over the role played by multinational corporations in addressing environmental issues such as pollution and sustainable sources of energy (Straughan and Roberts 1999)…

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Subject: Marketing
Type: Case Study
Level: Masters
Pages: 17 (4250 words)
Downloads: 0

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