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Strategic Marketing: Pixie Cosmetics - Case Study Example

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Summary

The paper "Strategic Marketing: Pixie Cosmetics " is an outstanding example of a marketing case study. Pixie Cosmetics is a new entrant to the market with a capitalization of less than $1 million. The company’s product portfolio is categorized into three major product lines – hair care, color and makeup, and skincare – and is marketed under brand name Blush…

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Subject: Marketing
Type: Case Study
Level: Masters
Pages: 7 (1750 words)
Downloads: 0

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