Conceptualization of Actions in the Service-Dominant Logic Literature for Value Co-creation - Coursework Example

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The paper "Conceptualization of Actions in the Service-Dominant Logic Literature for Value Co-creation" is a good example of marketing coursework. Service-dominant logic literature is a concept that relies on various ideas to ensure that while a commodity is produced and sold as the commodity, it is more often than not sold to satiate a form of service that a customer who buys the good would like to use it for…

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Subject: Marketing
Type: Coursework
Level: Undergraduate
Pages: 11 (2750 words)
Downloads: 0

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