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Hello Kitty Expert Comes to Australia - Case Study Example

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The paper "Hello Kitty Expert Comes to Australia" is a great example of a Marketing Case Study. Hello Kitty, is used as a logo in women and children's clothes and accessories is one of the most successful characters that was created after the war in Japan. It was first created by Sanrio, Japan in 1974. Its initial introduction was as a nameless character in the purse.  …
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Hello Kitty Expert Comes to Australia

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