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Sustainability Lead Marketing - Coursework Example

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The paper "Sustainability Lead Marketing" highlights that Camden utilizes organic fertilizers for the purpose of landscaping. Eco-friendly cleaning products are used in an effort to reduce the number of harmful substances emitted into the atmosphere…
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Sustainability Lead Marketing
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Download file to see previous pages This also includes the enactment of community social responsibility programs aimed at alleviating pertinent local needs (Hickson, 2014, 100-105). Perhaps the greatest responsibility of an enterprise lies in the care and protection accorded to the environment.
Sustainability concerns three fundamental aspects. The first issue involves the effect of the firms' activities on the physical environment (Richardson, 2015, 25). The enterprise has to foster the prudent use of natural resources. This implies that the organization should seek ways of pursuing the least exhaustive use of natural resources. A second aspect involves ensuring the best use of economic resources. Wasteful practices are continually refined and reinvented so as to avoid eroding earlier profits and resources. The final issue of sustainability involves social progress (Dauvergne and Lister, 2013, 95-97). The activities undertaken by the firm must lead to equitable social development among the various members of the community.
NuStar Energy is an American company based in San Antonio, Texas. It is a publicly-traded firm operating as a limited partnership. NuStar Energy has gained widespread popularity as an independent pipeline operator with far-reaching liquids terminals in the country. The company has 81 terminal facilities located in six nations. These countries include Canada, the United Kingdom, Netherlands, Mexico, and St. Eustatius in the Caribbean. In total, NuStar Energy has over 8,600 miles of pipeline useful in the storage and distribution of crude oil, speciality liquids, and refined products. The storage capacity of the company exceeds 90 million barrels (NuStar Energy, 2015).
NuStar Energy was founded in April 2001. Nevertheless, it was in 2007 that the company attained full autonomy. This period came after the company detached from Valero. In the same year, NuStar Energy acquires CHGO Asphalt Refining Company for a whopping $150 million. ...Download file to see next pages Read More
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