De Beers' recommended strategy - Case Study Example

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The company possess leading market share worldwide in the diamond industry (Bain and Company).
The most important strategy De Beers…
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De Beers recommended strategy

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"De Beers' recommended strategy"

Download file to see previous pages Previously when a competitor tried to offer diamonds outside the De Beer’s central selling organization, De beer used to flood the market with similar strategy thus destroying the attempt of competitor pricing power so it was quite impossible for the competitor to operate outside the central selling organization.
O’Connell, Patricia. ‘The issue: De Beers’ multifaceted strategy shift.’ Bloomberg Businessweek. Jan. 2009. 11 Jun. 2012. ...Download file to see next pagesRead More
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