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Marketing Transportation - Assignment Example

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The main paper "Marketing Transportation" question is: Why does warehousing exist in a supply chain? The author of the paper will distinguish among warehouses, distribution centers, and cross-docking facilities and discuss how warehousing security can be enhanced by focusing on people, facilities etc…
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Marketing Transportation
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The main purpose of a warehouse is to store products by taking advantage of the maximum possible space available. Distribution centers only hold on to products for a short space of time because products are always coming and going. However, cross-docking is even faster than this. Cross-docking is a process that receives a product and then ships it straight away, without the need for storage.

In terms of warehousing design, give examples of trade-offs involving space, labor, and mechanization.
For space, even though things may look neat and tidy with a spacious design, it actually means that takes longer to retrieve and store items. The best scenario is to follow the example of PDI Logistics. This company maximized the use of space by providing very cramped aisles. Money was saved from using existing space available, and these savings were used to pay for specialized trucks to track and store goods. Because technology was utilized, labor costs subsequently went down.

Warehousing security can be improved by carefully selecting security guards that have previous experience of the job. For facilities, a mix of fences and cameras should do the job. For processes, the handling process should be as quick and efficient as possible so that the chance for damaged goods is reduced. Read More
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