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Marketing-Retailer Issues - Essay Example

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The essay "Marketing-Retailer Issues" demonstrates that The Apple iPod touch with 32-GB memory space is a portable computer device, which is a product of the Apple Company. It has high definition video recording with front and back cameras, a face time video calling. …

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Subject: Marketing
Type: Essay
Level: Masters
Pages: 1 (250 words)
Downloads: 2
Author: greeneaston

Extract of sample "Marketing-Retailer Issues"

Best Buy, on the other hand, offers free shipping services to its customers, but the store delivery service is not available for this particular product.The shopping experience at Wal-Mart is more pleasant than shopping at Best Buy. While buying the Apple iPod at Wal-Mart online one has access to more information about the product than at Best Buy. Wal-Mart has a question and answers an exchange platform where one can ask anything about the product of interest. Wal-Mart also offers information from financing offers, pricing policy, product reviews and specifications about the Apple iPod touch.

When it comes to price, shopping for an Apple iPod at Best Buy is cheaper than shopping at Wal-Mart. This is because the iPod is priced at $279.98 at Wal-Mart and $274.99 at Best Buy, and Best Buy offers free home shipping service while Wal-Mart charges 97cts for the same service.

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