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Management Report 1 : Environmental Audit - Coursework Example

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Management Report 1- Environmental Audit. Table of Contents Executive Summary 3 Introduction 3 External Business Environment Analysis 4 Political 4 Economical 4 Social 5 Technological 5 Environmental 6 Legal 6 Internal Business Environment Analysis 6 Critical Evaluation of Strategic Position 8 Conclusion 9 References 10 Executive Summary Leading global business organizations are trying to implement unique and effective strategies in order to reduce several threats like intense market competition, economic and social challenges…
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Management Report 1 : Environmental Audit

Download file to see previous pages... The research will evaluate the impact of external and internal environmental factors on the business performance of Tesco. Moreover, a strategic position of Tesco has been developed based on the internal and external environmental analysis. Introduction Tesco PLC is the popular British global grocery merchandise retailer headquartered in Hertfordshire. Tesco is the second largest retailer in the world considering business profit. In addition, Tesco PLC is the third largest global retailer in terms of business revenue. The organization has expanded its business practices in 14 countries. Employee strength of this organization is 537,784. The organization is one of the most popular brand names among the customers. Tesco implemented several unique strategies in their business processes in order to achieve significant competitive edge. Effective product differentiation and competitive pricing strategy increased the brand value of Tesco. The study will evaluate the impact of several internal and external environmental factors on the business performance of Tesco. ...
Political Political environment of UK is quite stable. Government generally encourages several retail chains to provide several kinds of job opportunities like flexible job opportunities, high-skilled job opportunities, locally based job opportunities, lower paid job opportunities, centrally located job opportunities and higher paid job opportunities. UK economy is suffering from high unemployment rate. Tesco realized that retailing has a significant impact on several demographic factors (Hart, 2003, p.13). Government of UK motivates and supports the business operations of retail houses as retail industry is considered as the major economic growth driver. The organization employs large number of skilled senior and young employees to achieve the support of government and several political opportunities. Economical Economic recession and recent financial crisis affected the economic structure of UK. People are trying to limit their consumption activities due to the low disposable income and limited purchasing power. Moreover, high unemployment rate decreased the demand of several goods. Therefore, it can be stated that the organization needs to implement competitive low pricing strategy in order to support the purchasing power of target customers. The organization needs to develop several future strategies for the UK retail market. The organization needs to implement cost leadership strategy by reducing the cost of business operation (Jobber, 2012, p.292). This strategy will help Tesco to implement revised competitive pricing strategy. Social British people are gradually adopting the bulk shopping concept. It is true that, people prefer this shopping concept due to their daily busy work schedule. Moreover, customers can choose various ...Download file to see next pagesRead More
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