How Fast Food Industry Represents Globalisation, Gender, Healthy Lifestyle - Dissertation Example

Numerous studies and researches have come under performances to identify and get familiar with the trends of the fast-food industries. The trends vary from country to country due to cultural differences the people of different nations have their own set of norms, customs, and values, which they follow. The overall trend of the fast-food industry speaks that during the last few decades the demand for fast foods is increasing at a rampant pace. Nevertheless, the increasing health awareness has caused many legal actions and cases against these fast-food restaurants and this negative publicity has made a radical impact on the sales of fast foods in many parts of the world.

Dominos Pizza and McDonalds are amongst the fast-food restaurants that have emerged into giants and leading chain of restaurants that reach the consumers all over the world.The consequences various studies provide the piece of evidence of eating fast foods regularly are leading to numerous health enormities and this subject of matter is a growing concern in the modern times. Health problems that include high cholesterol, high blood pressure, heart problems are the top-rated diseases that arise due to obesity.

Obesity has been one of the most common and widespread problems that have come under experience especially amongst the young generations due to eating fast foods. The investigation and the analysis have come to the conclusion that fast foods have a deficiency in vitamins, minerals, and carbohydrates due to the reason that these foods are full of bad fats, contains a high amount of salt and other preservatives, which results in obesity and other lethal diseases.However, the outcomes of many of the studies also reveal the truth that the fast-food industry spends a huge amount of their capital in the investments for their promotional campaigns in order to draw the attention of as many customers as possible towards the eating of fast foods.

The most popular forms of advertisements used by them are the print media such as magazine ads, internet ads, newspaper ads and several others, and television commercials. The various advertisements verify and authenticate the detail that the advertisements are the forms of the medium that persuade an individual the most and deeply and profoundly impacts on his or her eating patterns. The relation of the fast-food industry to themes that include globalization, gender/identity, class, and healthy lifestyle comes under explanation with the help of several advertisements.

However, another way of exploring the trend of fast food and the liaison and correlation between health and fast foods is the questionnaire methods that can well verse the meaning into objective information.