Bega Cheese Tastes Victory - Case Study Example

sе study-Bega Cheese Name Institutions Table of Contents Table of Contents 2 Introduction 3 Body 3 Conclusion 10 References 11 Introduction Organisation design is the process through which organisations configure their processes, practices of the staff, structures, and the reward system in order to achieve improved performance. Organisations integrate and differentiate their operations in order to face the uncertainties associated with the external environment. All departments of organisations should focus towards achieving the organisational goals. Organisational design links people, technology, and organizational information for achievement of its goals. This paper seeks to study the case of Bega Cheese and its organisation design. The paper also explores the implications for managers in ensuring that the organisation survives for a long period. Body Organisation design is the strategic technique to undertake the effort of an organisation and ultimately to convey successful performance (Schermerhorn, Davidson, Poole, Simon, Woods, Chau, 2013). It is apparent that, organisation design has a great influence in the performance of an organisation. In this case, Bega Cheese is a cheese manufacturing company located in Australia. The company has a strong organisation design that allows it to be successful in the industry (Stanford, 2007). However, Bega Cheese manages its staff in an organised and friendly manner. The organisation balances its approach to the resources and staff, thus winning a good position in the Australian market. Bega Cheese is a mechanistic system. This is because the company manages to break down the problems it faces through some specialized differentiation of its tasks (Phillips, 2014). The company solves its internal and external problems by concentrating on what could be done to enhance more growth regardless the challenge. It is apparent that, the company is very innovative through its packaging and processing facilities whereby it uses improved technology to meet its goals (Greening, & Turban, 2000). Bega Cheese uses different techniques in execution of the resulting factor of the problems. This is where the company works in collaboration with other organisations in the same industry for their united development. It is clear that, Bega Cheese Company involves the local community in its operation whereby the community has a great and effective contribution to the success of the company, thus helping it to solve its raw material-related problems (Phillips, 2014). The company ensures proper treatment of its suppliers and staff since they are significant in its improved and sustained performance (Buckley, & Carter, 2004). All levels of hierarchy in the company are respected, thus experiencing distinct and improved performance of all parts of operation (Stanford, 2007). The management of the company interacts directly with the other workers and the farmers whereby some of the workers in the company are suppliers of milk to the company, thus ensuring improved and maintained quality of milk (Anderson, 2010). The company’s 1,600 employees comprises of around 98% of people from the rural areas, thus improving the company’s relationship with the local community (Phillips, 2014). This shows that, the company values the local community and its employees because they are the primary stakeholders in the company’s existence (Skitał, Słota, Nikolow, & Kitowski, 2006). However, the company respects the rights of its staff and there is proper definition of the obligations together with respective methods that are attached to different functional roles (Trentin, Forza, & Perin, 2012). It is clear that milk products are very delicate for human health, thus the need of working in an environment where all workers are responsible and concerned about the consumers of the company’s products (Greening, & Turban, 2000). The rights and methods of operation are translated to the obligations of the operational positions. Bega Cheese Company is much concerned about the safety of its workers and the local community, thus commitment to employment-related gender issues (Phillips, 2014). However, the company gives a chance to the employees to raise their opinions regarding its operation (Avenier, 2010). Bega Cheese has a hierarchy structure of power, organization, as well as communication of the organisation’s information (Phillips, 2014). It is apparent that, the management team of Bega Cheese is very committed and serves as leaders, but not only managers. Information associated to the operation of the company is clearly communicated to all workers through effective communication means whereby workers focus towards achieving the company’s goal without raising complains related to lack of information (Trentin, et al. 2012). The management of Bega Cheese does proper assessment and supervision of different tasks in different departments of the company and working teams inside and outside the company’s location (Phillips, 2014). This is where they understand that workers are very significant asset to the company, thus handling them well and allowing them to express their interests regarding their duties and company’s work (Headlam-Wells, Gosland, & Craig, 2006). In addition, the company allows interaction between managers and their subordinates, thus improved performance (Schermerhorn, et al. 2013). Ultimately, workers feel free as they work and they even raise their concerns without fear of threats from the management team (Avenier, 2010). This makes all workers to be committed to their duties and apply their experience, skills, and talents to the operation of the company (Anderson, 2010). Workers are allowed to participate in decision-making and raise their interests regarding the operation of the company (Valencia, Valle, & Jiménez, 2010).). It is clear that, Bega Cheese Company has management team that is loyal to the stakeholders and staff of the company, while as, workers are respectful and obedient to their superiors (Phillips, 2014). The company is more attached to its internal subordinates more that it is concerned about the general experience of its operation. Bega Cheese Company is supportive to the local community whereby it contributes to the societal activities through raising funds and supporting the needy people in the community. Majority of the factory workers originate from the local population, thus adding more value to the local community (Anderson, 2010). Moreover, the company holds its moral values to its surrounding community whereby it values the farmers who distribute milk to the company for its operational (Chatha, 2004). However, the company promised a long period of its commitment to the local community, as well as agricultural activities in the rural areas around its locality (Headlam-Wells, et al. 2006). This helps the company to have a strong bond with the beef and dairy farmers, as well as business people in Australia. Bega Cheese Company maintains high level of environmental protection whereby its functioning focuses at environmental sustainability and maintenance of good human health of the local community (Phillips, 2014). The company is very concerned about different aspects of environment such as planting of trees in the surrounding lands and manufacturing of cheese with little or minimized waste. The company assists the local community by irrigating their lands with water that is nutrient-loaded from the processing process of cheese. It is clear that, Bega Cheese Company engages in community activities and provides agricultural assistance to the local farmers through educating them on the right methods of rearing beef and dairy animals and conducting agricultural activities. Bega Cheese company uses the latest technology to do its operations whereby processing of cheese involves much of the machine work compared to the engaged manual work. This allows the company to process quality milk products and win over the best position in the Australian market. The technology used in the company also makes the work of all workers easier whereby they do not struggle a lot with their power as they try to meet the objectives of the company. Bega Cheese Company uses technology to market its products locally and internationally, thus diverting its market and serving many customers (Phillips, 2014). It is clear that, the company does its investment through developed technology whereby it collaborates with other companies in pulling up its resources. As articulated by Morton, Brookes, Smart, Backhouse and Burns (2004), technology allows the company to meet the needs of its customers on time whereby the company offers delivery and other services to its customers. Technology allows the company to be more effective and efficient to its operations, hence realization of its goals and objectives (Olguín-Olguín, & Pentland, 2010). Bega Cheese Company does not engage in corruption or other illegal practices, such as child labour in its operation (Phillips, 2014). The company ensures that it does its operations fairly and in consideration of the local community. This is where the company purchase milk to all suppliers regardless their sex, race, or originality and then employs people without discrimination (Pawar, Beltagui, & Riedel, 2009). Bega Cheese Company is very careful when employing workers because it considers their age and qualification as well as their capability in working in such a company. This shows that, the company is not only concerned about its continuity, but also the well-being of its employees and the local community (Lam, & Lambermont-Ford, 2010). The company is very careful about how it conducts its activities and how it handles its staff in order to uphold staff satisfaction and manage the challenges that are likely to appear in the company in relation to matters of employment (Fleming, & Jones, 2013). Managers in Bega Cheese Company have great implications in ensuring that the organisation survives into the long term (Phillips, 2014). This is where managers are committed to their duties of ensuring close supervision of work done in the company. Stanford (2007) pointed out that, managers in the company should not delegate duties and sit back to watch as people work, but they should present their presence in the workplace and assist workers in playing their duties. However, managers in the company ensure equal work allocation without discrimination among the employees (Skitał, et al. 2006). It is apparent that duties are distributed equally to all workers and workers are allowed to take offs from their duties fairly without discriminating against some workers. Whenever the company experiences workload, managers and workers are all affected because they all focus towards playing their roles and finishing the required work on time (Pawar, et al. 2009). Moreover, the management team in Bega Cheese Company is committed to offer friendly working environment to all workers (Phillips, 2014). According to the argument put forth by Trentin, et al. (2012), this is where supervision is done without violence and harassment to workers, but the management team offers its ear to the interests of all workers. Work shifts are distributed equally, the management keeps on interchanging workers in different shifts in order to allow them serve equally, and to avoid complains from workers claiming they are subjected to some shifts. Managers in this company offer their talent, knowledge, and skills for improved performance of the company. It is clear that, the management team in Bega Cheese Company guides the workers using their skills and experience in order for worker to improve their skills and experience and to be more productive in their work (Phillips, 2014). Ultimately, workers learn from one another as they follow the example of the management team in the company whereby they assist each other to improve on his or her skills and experience (Lam, & Lambermont-Ford, 2010). The managers of this company serve as leaders whereby they work together with the workers, but not only giving instructions and not assisting in operations. However, this allows workers to show high respect to the management team and to adhere to the rules and regulations governing their service to the company. As postulated by Headlam-Wells, et al. (2006), managers should respect the interests of employees by allowing them to contribute in the company’s decision-making and to have a say in matters associated with their service to the company. It is apparent that, teamwork is highly respected in Bega Cheese Company since production is analysed according to teamwork, but not individual performance (Phillips, 2014). Moreover, the managers in the company train the workers using their knowledge and experience in order to make them competent to their duties and to be more focused as they serve in the company. Managers of the company focus to the vision statement of the company in order to achieve the company’s goals. However, they communicate importance of the company’s vision to the workers whereby they encourage diversity of their effort in the success of the company. The managers also handle the visitors from the local community in a friendly manner and serve them responsibly, thus maintaining the reputation of the company within the local community and among all stakeholders. However, the management of this company is done with consultation to the workers regarding their interests associated with their contribution to the success of the company (Jones, 2010). According to the argument put forth by Chatha (2004), it is clear that, decision-making in the company is done with high concern to the feeling and attitude of workers whereby the management is values its subordinate. The managers communicate the interests of the company owner to the employees through making them understand the significance of diversity at all working department in the company (Greening, & Turban, 2000). As articulated by Lam and Lambermont-Ford (2010), managers should communicate the goals and objectives of the company to all workers and be part and passel of realization of those goals and objectives. It is apparent that managers have a great implication in the survival of the company through guiding the workers to focus towards achievement of organisation’s goals and objectives. Conclusion In conclusion, organization design has a significant influence to the performance of the organization. Ultimately, organizations should design their structures, processes, and operations in a way that allows them to improve their performance. It is apparent that organizations should value their employees and focus to pulling up of the resources in the organization in order to have improved and effective performance. However, Bega Cheese Company is an example of a company with effective organization design that allows it to perform well and to be recognized in the Australian market. The company operates as a mechanistic system, whereby, it is clearly structured, emphasizes on effectiveness of its activities, and has positive response to the environmental issues. It is clear that managers have significant implications to the survival of organizations through how they conduct their duties. However, managers should serve as role models to the workers and handle workers well in order to encourage them assist in achievement of the organization’s goals. References Phillips, A. (2014). Bega Cheese Limited: Bega Cheese Tastes Victory. 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