Contact Us
Sign In / Sign Up for FREE
Go to advanced search...

Company Profile Project on American Airlines - Essay Example

Comments (0) Cite this document
The author tells about the global business manager of American Airlines, W Douglas Parker, worldwide functional manager Beverly K. Goulet, geographic subsidiary manager Stephen L. Johnson and top-level corporate manager J. Scott Kirby…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER98.9% of users find it useful
Company Profile Project on American Airlines
Read TextPreview

Extract of sample "Company Profile Project on American Airlines"

Management personnel- American Airlines Global business manager The global business manager in American Airlines is W Douglas Parker who is the Chief Executive officer. Parker who is 52 years started his aviation career in the late 1980s and was the CEO of the U.S Airways after its merger with America West Airlines in the year 2005. Parker is a holder of a Bachelor of Arts in Economics from Albion College and a Masters of Business Administration from Vanderbilt University. He has held a number of financial management positions in the American Airlines before ascending to the firm’s top management position. The U.S Airways where he first served as the CEO registered a record growth in revenue as well as profit margins. He has always advocated for consolidation in the airline industry so as to create a stable as well as competitive environment for its employees, the nearby community and the shareholders.
Worldwide functional manager
Beverly K. Goulet who is the Senior Vice President and Chief Integration Officer plays the role of worldwide functional manager. Beverly Goulet previously served as the chief restructuring officer of AMR Corp and led the restructuring process in the chapter 11 of America’s constitution as well as in the analysis and negotiation of American’s merger with the US airways. As the worldwide functional manager, she is charged with the role of leveraging knowledge as well as innovations across the various functional departments within the company.
Geographic subsidiary manager
The position is held by Stephen L. Johnson as the Executive Vice President Corporate Affairs and Assistant Secretary. Johnson holds a Masters of Business Administration as well as Juris Doctor from the University of California. He further holds a Bachelor of Arts in Economics from California State University. As the geographic subsidiary manager, he operates as bicultural interpreter who is in charge of linking different cultures within the company. He is at the forefront in the implementation of corporate as well as global strategies aimed at transforming the image of the company globally.
Top level corporate manager
Within the American Airlines, top level managers include J. Scott Kirby who is the president and Elise R Erbwein who serves as the vice president. Kirby first served as the president of US Airways and he saw a number of major achievements in the airline industry. The top level managers are responsible for overseeing the operations of the entire organization. They come up with strategic plans as well as setting a tone at the top of the organization so as to ensure smooth operations in the entire organization. They mobilize resources as well as being answerable or accountable to the firm’s shareholders and other stakeholders such as the suppliers, members of the public, government among others.
They are not involved closely in the day-to-day running of the organization as their roles are regarded as fiduciary to the shareholders of the company. They are responsible directly in the hiring of other high level managers such as the Chief Executive Officer and major decisions on acquisitions, mergers and takeovers relies solely on the top level manager
Work Cited
Bartlett, C. A., & Beamish, P. W. Transnational management: Text, cases, and readings in cross-border management. New York, NY: McGraw-Hill Irwin, 2014. Print.
Bartlett, C. A., & Beamish, P. W. Transnational management: Text, cases, and readings in cross-border management. New York: McGraw-Hill/Irwin. 2011. Print.
Bickel, K. Transnational Management: A Guideline for International Acting Managers. München: GRIN Verlag GmbH, 2008. Print. Read More
Cite this document
  • APA
  • MLA
(“Company Profile Project on American Airlines Essay”, n.d.)
Company Profile Project on American Airlines Essay. Retrieved from
(Company Profile Project on American Airlines Essay)
Company Profile Project on American Airlines Essay.
“Company Profile Project on American Airlines Essay”, n.d.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF Company Profile Project on American Airlines

Company profile

...? company analysis is the market leader in the relatively new coupon industry. It operates as an online platform that uses crowd-sourcing to offer consumers products and services at unbeatable prices with discounts ranging from 50% to 90% for those products and/or services that are featured on that particular day as a deal-of-the-day. The company offers these localized coupons in about 500 markets and 44 countries worldwide (“About Us -” 1). From its online presence and presentation Groupon’s typical customer would be an internet savvy individual anywhere in the globe where the company has local partners. This individual would be old enough to own a...
4 Pages(1000 words)Coursework

Emirates airlines company analysis

...? Emirates Airline Emirates airlines company analysis Company overview The Emirates Group is a commercial air transport investmentthat transports passengers, cargo and postal carriage services. Apart from these services, Emirates group also offers services in institutional and in-flight catering, travel, ground handling, and IT services (The Economic Times, 2012). The company also has its interest on wholesaling and retailing of consumer goods, food and beverage services, and hotel and resort operations. In addition, the company offers services on visa processing, cargo support, freight forwarding and logistic, call center, sports,...
6 Pages(1500 words)Research Paper

American Airlines

...that stakeholders look at the current stock prices to determine value, they may repurchase shares even when they may be overvalued or fairly valued. Question 2 The conduct of American Airline controlling its finances by postponing the maintenance of its aircrafts may be unethical to both the stakeholders and clients. Shareholders are perceived as a unit that endures a kind of danger as a result of investing some kind of capital, financial or human based shares in a company. On the other hand, clients are presumed to be a group that endures some form of risk during their travels. When stakeholders and clients suppose that finances are being manipulated, a company...
5 Pages(1250 words)Assignment

Southwest airlines company

...7.3 Towards Operations 19 8. Comparison with other organizations 20 Reference 22 1. Southwest Airlines Southwest Airlines officially started operating in Dallas 42 years ago. After they took off the first flight, there was a radical change in the ways the Americans used to fly. Southwest ruled the skies by introducing low fare travel, offering free whisky on board, go-go boots and undergoing rigorous expansion. The vision of the company was to provide the business people with a more efficient and faster way to travel at a much lower cost and rendering the personable service with smile and warmth. Southwest airlines have dealt in more domestic passengers...
18 Pages(4500 words)Case Study

Strategic Analysis of the Continental Airlines

..., and involuntary denied boardings" (Continental Airlines Company Profile 2008). This also means continue to project a responsible company image and improving its core product. Lastly, working together looks at CAL's relationship with its employees. Recognizing the importance of its staff in the realization of its strategic goals, the company's management spearheads in creating a fun environment to work, offer fair remuneration, and treat staff with dignity and respect. Organizational Structure CAL is organized according to the different functional areas in the business organization. These divisions include marketing programs and...
6 Pages(1500 words)Case Study

Company Profile

...Running Head: Coca Cola Company Profile By _____________________ "Only Coca-Cola is truly a global MNE. Ranking as 129th in the Fortune 500 list, it has over 20% of its sales across all three parts of the triad: 38.4% in North America, 22.4% in Europe, and 24.9% in Asia" (Rugman, Verbeke: 2004). Introduction Coca Cola was originally founded by Dr. John Pemberton in May, 1886. The name was suggested by a bookkeeper named Frank Robinson. The company Coca Cola was however formed by Asa Chandler. Today, the company Operations are in more than 200 Countries. It is also having a diverse workforce comprising of more than 200 different Nationalities. Business Interaction /...
6 Pages(1500 words)Essay

Company Profile- Ted Baker

...Company Profile- Ted Baker Company Profile- Ted Baker Ted Baker Company is one of the biggest clothing companies of England. The company has been in the retail market for several years. It has progressed a lot in the last few years. The demand of the products has been increasing day by day. The company has expanded widely through its marketing strategies and advertising techniques. Ted baker specializes in women and men clothing, accessories and undergarments. Ted Baker Company has listed in the London Stock Exchange. The advancement of the company has helped it in FTSE...
6 Pages(1500 words)Essay

Company profile

... Company Profile Royal Industrial Trading Company was founded in 1993 as a trader in U-PVC pipeline and is today a major trader in industrial and mechanical materials and equipment in Europe, Africa, and Asia (Ermeleh 1). Mission The company’s mission is to provide services and products of high quality responsibly through offering value, creativity, and innovation. It is also the company’s mission to show commitment towards society, the environment, and safety by identifying and implementing best practice in corporate social responsibility. In addition, the company has also developed a sustainability mission, whose success will be measured through customer preference based on the company’s ability to satisfy their expectations... of...
1 Pages(250 words)Essay

Company SITUATION ANALYSIS : American Airlines Group Inc

...American Airline has highly advanced point of sale platforms. The company’s website offers a platform for its clients to access the airline’s services. Airlines American website,, receives around 12,000,000 visitors per day. The website offers a broad range of products to choose from. The company has recently invested in two ambitious modernization projects called Jetstream and Horizontal. The projects look to upgrade its passenger service system and flight operating system. Successful implementation of this project will lead to the company...
5 Pages(1250 words)Assignment

Current Strategic Plan of Virgin Atlantic

... Companies in the airline industry are changing the way business is performed The tough times that started after 9/11 created a new reality and global perspective in which unity is the key for the survival of all the players involved in the air transportation game from the airports, manufacturers, travel agencies and airlines. One of the most success small airlines in the United Kingdom is Virgin Atlantic. This company has grown tremendously in last 25 years to become a leading airline in the European market. This report analysis Virgin Airline by providing five different segments on the topic: company...
7 Pages(1750 words)Term Paper
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Essay on topic Company Profile Project on American Airlines for FREE!

Contact Us