Contact Us
Sign In / Sign Up for FREE
Go to advanced search...

Nike and its Approach to Corporate Responsibility - Essay Example

Comments (0) Cite this document
The essay “Nike and its Approach to Corporate Responsibility” will discuss a conceptual framework that will explain the approach of Nike, Inc. to corporate responsibility. Corporate responsibility helps an organization to adopt health business and corporate model…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER94.2% of users find it useful
Nike and its Approach to Corporate Responsibility
Read TextPreview

Extract of sample "Nike and its Approach to Corporate Responsibility"

Download file to see previous pages The organization established new approaches to the corporate responsibility in order to influence environmental and social change. The organization is made up of several small business units, regions, functions, centers. It is true that global business scenario is changing constantly due to frequent change in external environmental factors and market demand. Corporate responsibility helps an organization to adopt health business and corporate model that ensures potential competitive advantages for the company. The essay will discuss a conceptual framework that will explain the approach of Nike, Inc. to corporate responsibility.
 Nike is one of the popular apparel and footwear manufacturing and distributing organization around the globe. In the year 2004, the organization began a large scale and intensive review of its developed and implemented strategies. The management of the organization tries to take unique and new approaches to corporate responsibility in order to ensure future business growth. The organization understood that demand for sustainable business practices can help an organization to run a smooth business across the world (Rendtorff, 2009, p.50). They tried to understand future social and environmental trends before expanding their business in several emerging global areas. The social and environmental trend cannot be similar in all the countries. Therefore, they tried to implement an effective review process to achieve potential competitive business opportunity.
 In the year 2004, Nike, Inc understood that no single corporation can attain systematic change alone. Collaboration, partnership, and open source approaches can lead to providing an organization sustainable market-based solutions to the challenges that can easily generate system change. ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
(“Nike and its Approach to Corporate Responsibility Essay - 1”, n.d.)
Nike and its Approach to Corporate Responsibility Essay - 1. Retrieved from
(Nike and Its Approach to Corporate Responsibility Essay - 1)
Nike and Its Approach to Corporate Responsibility Essay - 1.
“Nike and Its Approach to Corporate Responsibility Essay - 1”, n.d.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF Nike and its Approach to Corporate Responsibility

NIKE Corporate social responsibility

...? CSR in Review Exploring corporate social responsibility challenges for companies in apparel industry in its supply chains around the world: the case of Nike Corporations By University of _________ Submitted to (Feb 2011) Here are the instructions:  1. 10 pages apa format  2. Please see attchement and reference the 8 sources you can use  3. Please write the paper around question 1 that begins," What are the challenges..etc"  4. Also use the book as a reference(ISBN 978-0-13-614326-0 or 0-13-614326-1) look on amazon  5. Just a research paper and nothing fancy. Please cite everything in paper though.  6. You have done great work in the past so this should...
14 Pages(3500 words)Essay

Nike and Corporate Accountability need of improvement. Nike should be held responsible on changing their corporate behavior in the developing world. There is a need of transformation in this because of the consequences of inequality posted by capitalism and globalization. In this regards, this paper will use Nike as a case that illustrates an issue of corporate accountability. This paper will review the response of Nike to the consumer and political pressure for accountability and change. This paper will sketch out the issues between relationship of companies from the developed and developing worlds, most particularly, the working condition problem of...
5 Pages(1250 words)Research Paper

Nike and its Approach to Corporate Responsibility'

...?Nike and its Approach to Corporate Responsibility Table of Contents Introduction 3 A Brief Overview of Nike 4 Approaches of Nike towards Corporate Responsibility 4 Discussion 6 Leadership Corporate Responsibility 7 Structure of Corporate Responsibility 8 Hiring Process 9 Centralizing and Decentralizing 10 Conclusion 11 References 12 Introduction The perception of corporate responsibility is fundamentally described as the activities of different organizations that depict...
8 Pages(2000 words)Case Study

Corporate Responsibility

...? Corporate Responsibility Lecturer: of Affiliation: Corporate Responsibility Introduction The United s is experiencing extensive increased numbers of obesity cases and overweight children across the states. The cases for health related problems associated with poor eating habits especially consuming food products and services from fast food industries such as MacDonald is rampart. The research study report indicates the high rate of deaths reported among children are associated to poor eating habits; thus a call for action in order to reduce obesity and overweight issues contributed by fast food industries. MacDonald Inch is one of the companies that have been reported for not being socially responsible for their actions because... ...
3 Pages(750 words)Essay

Nike and its Approach to Corporate Responsibility

...? Nike and its Approach to Corporate Responsibility ………………………….. College ……………………………… ……………….. Table of Contents Table of Contents 2 1- Introduction 3 1.1-Nike’s Corporate Social Responsibility 3 1.2-Corporate Social Responsibility 4 2- Nike’s Corporate Social Responsibility 4 2.1- Company’s strategic vision for social responsibility 4 2.2- Nike’s Transformational Change 5 2.3- Why has Nike to be socially responsible? 6 3- Analyzing...
8 Pages(2000 words)Essay

Corporate responsibility

...stakeholders or even to culture intact in its trade operations. The motivations of companies to deal with corporate responsibility and sustainability diverges extensively from influential approaches by responsible practices as a way of maximizing profits to inherent approaches entrusting the company to keeping its principles and values irrespective of the impact on financial performance. The chief business drivers are: a) Strong brand and reputation; b) Employer of choice; c) Market position; d) Trust of the financial markets and increased shareholder value; e) New 'green' products / services and new markets. It...
7 Pages(1750 words)Essay

Corporate Ethics & Corporate Social Responsibility

...exists or not in the field of education as a whole and the UK in particular Corporate Social Responsibility: Like individuals, organizations large and small are expected to behave in a responsible way towards the society and the environment. Privately owned companies have a bigger area of responsibilities when compared to other organizations. Apart from the above mentioned responsibilities towards the society and the environment, they have to show their responsibilities towards its owners, shareholders, creditors and customers. "Corporate social responsibility is the...
14 Pages(3500 words)Essay

Nike: A Case Study in Corporate Social Responsibility

..., are subject to substandard working conditions, and forced to work an inhumane number of hours. Over the past few years, "conditions for these workers has been a source of heated debate, with allegations made by campaigns of poor conditions, with commonplace harassment and abuse" (Baker). For example, in 1997, it came out that because Indonesia's minimum daily wage had reached $2.47 Nike would have a problem continuing business in that country (Ballinger). Until 1998, most of the press about Nike and corporate social responsibility was decidedly negative on the matter of workers' rights and the company was suspected, in some instances, of large scale human rights...
4 Pages(1000 words)Essay

Corporate Responsibility the supermarkets. While subsequent reports have not supported these continuing allegations, Sainsbury have taken a variety of steps to regain greater public support. The first annual CSR report by Sainsbury published in 2001 highlights the perpetual need for socially responsible values. They quote that “the integration and monitoring of activities explicitly aims to go beyond compliance and marketing and represents a change throughout Sainsbury demonstrating new approaches. This is CSR because it is the process by which Sainsbury’s communicates and manages its relationships with its key stakeholders: colleagues, consumers, suppliers, environment, community and...
17 Pages(4250 words)Essay

Corporate responsibility

...Corporate Responsibility Introduction Nexen (2009) has defined Corporate Social responsibility (CSR) as the “commitment to behave ethically and contribute to economic development while improving the quality of life of our workforce and their families as well as the local community at large” (Nexen, 2009). Kotler and Lee (2004) defined CSR as the “commitment to improve community well-being through discretionary business practices and contributions of the corporate resources” (Kotler &Lee, 2004, p.3). Crane et al (2009) has mentioned that CSR has appeared in the history along with the evolution of business activities itself (Crane et al 2009). In any case,...
6 Pages(1500 words)Essay
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Essay on topic Nike and its Approach to Corporate Responsibility for FREE!

Contact Us