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It also recognizes the potential of its competitors and therefore keeps on reviewing its strategies to ensure that its is able to achieve its objectives in a reliable way. It has over time developed polices that promote good farming practices for its producers with an aim of ensuring that they constantly increase their production capability, which would in return impact on the company’s processing ability and eventually the supply to the market. With such an enhanced mechanism, the company no doubt makes a good case study for operation management processes.
In order to get an overview focus of this study, it is important to understand what process management is all about and how existing literature looks into it. Some scholars have looked at this process as the manner in which a given procedure is controlled and directed with an aim of transforming inputs into finished goods and services(Melao and Pidd,2000).). It has also been looked into as the process related with creation operation and control of transformation system which absorbs inputs and resources and in the long run produces outputs which are classified as either goods or services and are essential to the customers (Pritchard and Armistead, 1999).
From these descriptions, it is deducible that operation process is primarily focused in producing goods or services that customers can enjoy. Lin and Pai (2002) assert that operations management deals with looking it what resources are needed where, how, in what quantity and for what purpose, as well as how these resources will impact on the final expected product. From the company overview given above, it is evident that the company has a rather complicated structure that is significantly segmented for easy management.
There are several interdependent departments that undertake specific tasks with an aim of reaching the overall company objectives. The process selected for
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