Contact Us
Sign In / Sign Up for FREE
Go to advanced search...

KFC vs McDonalds - Essay Example

Comments (1) Cite this document
KFC introduces itself as a company that has been ranked amongst the top 50 best places to work at all over the world for the third consecutive year, and has a clear vision for the future. Workers at KFC belong to different cultures, but the organizational culture at KFC is such that people work together like a family. …
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER92.9% of users find it useful
KFC vs McDonalds
Read TextPreview

Extract of sample "KFC vs McDonalds"

Curriculum Vitae Personal Information Chris Wallis Address: Suite 2, Street 15, Garry Lee Park, Dublin Phone: 087 – 2437816 E-mail:
1999 – 2003
Dublin City University
Bachelors in Accounting and Finance
2004 - 2005
Dublin City University
Masters in Accounting
2005 to 2008
Financial Accountant at the Abacus Corporation
Job Responsibilities
Development of weekly management accounts
Development of statutory accounts at the end of the year
Quarterly forecasts and budgets
Evaluation of variances in budget
Liaison with auditors
Review and modification of IT routines
2008 to date
Financial Analyst at the Maniche Technologies
Job Responsibilities
Analysis of the capital expenditure projects
Management of a group of four assistants
Calculation of the IRR returns on the capital expenditure projects
Presentation of findings to the senior management
Helped the company implement cost reduction program that resulting in savings worth $500,000 on ad hoc projects.
Developed a template document to analyze the projects of capital expenditure.
Computer Skills
Microsoft Office Suite
Professional References
University / Company
Professor Andy Way
Dublin City University
Mr. Gillerie Von
Abacus Corporation
Mr. Yuva Chu
Maniche Technologies
KFC vs McDonald’s
KFC introduces itself as a company that has been ranked amongst the top 50 best places to work at all over the world for the third consecutive year, and has a clear vision for the future. Workers at KFC belong to different cultures, but the organizational culture at KFC is such that people work together like a family. There is fun and entertainment for everyone. KFC considers each and every workers an asset for the company. The individualistic opinions of the workers are listened to, which contributes to workers’ satisfaction and motivation for work. The video displayed at the website shows people working in a very happy environment. They are wearing KFC uniforms, and are shown enjoying their work. KFC invests in the workers’ training and development, which facilitates their professional growth.
McDonald’s introduces itself as an innovative company that has been introducing new and delicious food items to the customers since 1955. McDonald’s emphasizes upon the discipline and hygiene of its workers. The website clearly discusses that they need workers who can deliver excellent customer service, are punctual and disciplined, and have excellent group skills. McDonald’s presents its employees as well-dressed and good-looking, which essentially means that they are clean and dressed neatly with a wrinkle-free uniform. In addition to that, employees at McDonald’s are groomed very well. McDonald’s offers its employees training and development opportunities, and a wonderful work environment.
KFC’s website is more user-friendly as compared to the McDonald’s website. One video at the KFC website says it all whereas one has to search for different aspects of career at the McDonald’s website. Both companies offer training and development opportunities to their workers, and emphasize upon their employees’ health and safety, and association with their employees. Read More
Cite this document
  • APA
  • MLA
(“KFC vs McDonalds Essay Example | Topics and Well Written Essays - 250 words”, n.d.)
Retrieved from
(KFC Vs McDonalds Essay Example | Topics and Well Written Essays - 250 Words)
“KFC Vs McDonalds Essay Example | Topics and Well Written Essays - 250 Words”, n.d.
  • Cited: 0 times
Comments (1)
Click to create a comment or rate a document
keeblerefrain added comment 1 year ago
Student rated this paper as
This essay was always my weak point. I could never finish it successfully. Still, after I found this precise essay, I understood how it should be done. So, I performed my research afterward and completed the essay in several hours, instead of days as it was previously.



...? MCDONALD’S IN INDIA Evolution of McDonald’s: Growth in the Indian Market Introduction Through TV advertisements, viral campaigns, print media and in-store promotions, the marketing campaigns of McDonald’s in its Indian market aims at promoting its products and services within this unique market. The company which entered the Indian market in 1996 has since evolved within the market with its products and services demonstrating an increasing market share. Nonetheless the company is subject to political, economic, social and technological forces within the Indian business environment which shapes the direction of its growth. However, the real problem which the company is facing in India is...
16 Pages(4000 words)Essay

Mcdonalds vs Burger King

..., 2011 from (2011). Company INFO. Retrieved August 8, 2011 from Buscemi, E. (2007). McDonalds vs. Burger King: Battle of Brands. Retrieved August 8, 2011 from (2011). Ronald McDonald. Retrieved August 8, 2011 from...
7 Pages(1750 words)Research Paper

Analysis essay

...?[Your full Nov 17, A Food Advertisement Analysis The advertisement, the image of which is given below (“Burger King vs KFC vs McDonald’s Print Advertising”), is from the company named Burger King. It is presenting its new product named BK Super Seven Incher. A meal consisting of this super seven incher, with a medium serving of French fries and a medium glass of Coca Cola, costs $6.25. The advertisement has given full description of its ingredients in its message. The burger consists of a single beef patty which is topped with American cheese, fried onions, and thick steak sauce. The advertisement shows a young girl who is all eager to have a big bite of the burger she...
5 Pages(1250 words)Essay


...Question Answers One can often hear the assumption that the society guides individual actions and life choices. Which three social forces you see as the most important in shaping individual's life and what are their possible effects Ans. The value system, influences and institutions shape an individual. The value system laid down by the society to define right and wrong, influences from family and peers have great impact and institutions like religion or ethical groups or educational authorities also impact him. 2. Major components of culture and their impact on its members. May be discussed in general terms or on a basis of a given organizational culture. Ans. Norms, values, artifacts and institutions are the major... Answers One can...
19 Pages(4750 words)Scholarship Essay


...not compete directly with other fast food chicken chains, like KFC, which offer mainly fried chicken items, as it focuses on providing high quality home meal replacements like rotisserie chicken. With growing consumer demand for convenient meal options, especially healthy and high quality food, the Boston Market concept is expected to do well. Strategic Direction McDonald's provides a core menu of traditional burgers, premium products and everyday value items in an attempt to appeal to the widest possible customer base. The company strives for continued unit expansion as well as same-store value sales growth. McDonald's strategy is to focus on its customers and maximize system...
9 Pages(2250 words)Essay


...1. KFC's success in the United s can be attributed to a lot of factors which are both internal to the business operation and to its environment. The first and perhaps most significant factor is KFC's utilization of franchising to expand its business operations. Through this scheme, it is able to cut costs through operating economies in advertising and raw materials purchasing. Strategic locations where there is high traffic also propel its success by effectively reaping the cost advantages of scale economies. Other operational strategies included efficient store management to boost profitability as well as "ensuring short-term profits", "building local public relations," "maintaining employee morale," "developing customer goodwill... ," and...
2 Pages(500 words)Essay


...McDonalds The value chain, resources and capabilities through McDonalds Value Chain The firm’s infrastructurehas its strengths and weaknesses. Some of the strengths include the company’s easy recognition of the brand, it is the number one retail, fast food industry, it has best leadership in place, its financial strength is great, and it has intellectual property. The weaknesses include lawsuits, the companies’ image and culture insensitivity. The inbound logistics have their weaknesses and strengths as well. The strengths include the stable economies to scale, they posses and their ability to deliver orders just in time and at the same time, their packaging is sustainable. They use renewable resources...
2 Pages(500 words)Essay

Burger King vs Mcdonalds

... Burger King Versus McDonalds Introduction Burger King and McDonalds are two burger supplying giants that have been competing against each other for several years. Their competition has raised a debate between their fans about which burger giant is better. This writing will differentiate between the burger supplying giants on the basis of their business decisions, innovation and quality. Body On the basis of burger quality it has been established that Burger King is superior to McDonalds. This is because the burgers offered at Burger King are quite juicy and they are flame boiled. On the contrary, McDonald’s burgers lack flavor as they are cooked in their own fat. On the basis of making risky business decisions McDonalds stands... the...
1 Pages(250 words)Essay

McDonalds the market; the threat of substitutes or replacement products; the bargaining power of buyers; the bargaining power of suppliers and the rivalry between firms of the same sector. Following is the 5 force analysis to McDonald’s. Threat of rivalry/competitors: The attentiveness of firms within the fast food industry is low as there are number of competitor present in almost every nation. For McDonald’s, the major competitors are Burger King and KFC. The above two are the well-established MNCs which can force the company to modify not only its branding and promotional strategy but at the same time forced McDonald to diversify its offerings. On the other hand, in...
16 Pages(4000 words)Coursework


..., 2014). This makes KFC the biggest chicken restaurant in the world. KFC has a market share of 50% and is estimated that this may increase in the near future. KFC serves a customer base of more than 13 million customers in more than 110 countries (KFC, 2014). KFC offers an original recipe with extra crispy grilled chicken that is served with home-style sides. KFC has a secret recipe that is served with 11 spices and herbs (Abbiewhouse, 2014). (b) Weaknesses The organization has a significant weakness of high employee turnover. The company has less global presence than McDonald’s. It also has weakness regarding global...
5 Pages(1250 words)Research Paper
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Essay on topic KFC vs McDonalds for FREE!

Contact Us