The Web Reporting Patterns - Coursework Example

The corporate need to communicate information regarding corporate social responsibility practices at regular periods. There are various ways to do the same. One of them is web reporting.  Every organization must function within the context of society and the community. Concepts like competence, competitiveness, and profitability are the key to a successful organization. Along with these comes the all-important aspect of responsibility. An organization needs to adopt a responsible attitude not merely when dealing with employees, clients, and shareholders but also its other stakeholders too.

The image and success of an organization are reflected in its commitment towards society, the commonly used term for which is Corporate Social Responsibility or CSR. Organizations have their own inner and external environments to manage. The management aspects of both environments require transparency and proper information sharing. There are various factors that constitute together the concept “Corporate Social Responsibility”. Corporate social responsibility is an integral part of the wealth creation process.

The paper first covers issues related to corporate social responsibility in Section 1. Various views regarding the concept are discussed here. The next section elaborates on the role of Internet and web reporting at present. One of the reasons for growing web responsibility in the present scenario is the growing number of Internet users. The Internet provides a faster mean of communication and information sharing. The information-sharing has a great impact on stakeholders. The Internet has provided a fast mean to share information across the world.

Section IV deals with the methodology of the study. Section V elaborates on the analysis of CSR content and web reporting of 5 global companies. This section is followed by key findings and analysis of the paper.