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Management of resources and operations - Assignment Example

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Management of Resources and Operations Introduction Operations and strategy are inextricably connected factors. Strategy is dubbed as the plan that helps an organization to reach the objectives and operations is the process that takes the company towards fulfilling its objectives…
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Tactically the major objective of operation management is to make use of the system of operation of the firm and offer the most appropriate solution that matches with the supply and demand condition (Dhillon, 2002; Kaynak, 2003). Thus the management of resources and operation is considered as one of the pivotal tasks of an organization. Operations management takes into account the planning and coordination of work activities. The allocation of resources is another major area of operations management.

In this study, a critical analysis of Logoplaste, a Portuguese based plastic manufacturing company will be evaluated. Logoplaste: A Brief Overview Logoplaste is a Portuguese based company involved in the production and marketing of rigid plastic containers. The company is a part of the industrial group and manufactures their products for some of the highly regarded and prestigious companies of the world. Logoplaste was incorporated in the year 1976 and since then the company has continuously offered quality products to the customers.

The company caters to a wide customer base such as the personal care sector, beverage sector, oil industry, household care and lubricant sector to name a few (Logoplaste, 2013). Logoplaste has pioneered in-house production in Europe and supplied plastic bottles to clients from different parts of the world. In the last 37 years, the company has added several feathers to its cap and has been able to achieve a strong position in the market place. Today, the company manages the operation of 60 factories across the world and also manages a staggering figure of 350 equipments.

It has now presence in 16 countries which are Canada, Brazil, France, Belgium, Czech Republic, Netherlands, Malaysia, Mexico, Italy, Spain, Portugal, Russia, Ukraine, Vietnam, USA and the United Kingdom. In terms of management of the operation and resources, the company depends upon the managers. A detailed analysis of the company’s operation and management of its process will be done in the second section of this study. In the following section important theories related to operation management of a firm will be highlighted.

Managing Operation as a Strategic Function Operation management is a key business function which overlaps with the other business functions such as finance, marketing as well as human resource. Eminent scholars such as James (2011) defined operations management as the management of processes required to deliver the goods and services to the end consumers. Echoing this concept, Hill (2005) emphasized on the fact that operation management is to manage the process of transformation of the organizational inputs to the end products.

Hence, the role of an operation manager is to oversee and allocate the resource involved in the entire process of service delivery (Pande and Holpp, 2002). The operation management plays a decisive role in shaping the long term capability of an organization and heavily contributes to the overall organizational development. For example, Sousa and Voss (2002) states that the management of operation and resources allows a company to satisfy the market requirements as well as make decisions pertaining to the deployment of resource (Prajogo and Sohal, 2006).

Moreover, reconciliation of the market requirements is also possible with proper operation managem

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