Organizational Behaviour - Assignment Example

In news conveyance media, the comparison between the newspapers and television broadcasting shows the different constraints through which they undergo to achieve the goal of communication to the public and helps to determine how the operations in those media affect the behaviors of the involved individuals. In television broadcast of information, the involved use voice and video to elaborate the information that they want to present to their audience. This method ensures that the receiver of the information can be able to follow the progress of events in the situation in the covered scene.

The method involves the use of voice to describe the events that take place at the scene. On the other hand, newspaper medium reports things that took place in the past times and the presenters of that information use descriptive words and photos of the scene to elaborate the transition of events. This method of spreading information implies that readers of the newspapers may not get the direct exchange between the involved people unless they infer it from the description of the news reporter (Warner 525).

In terms of behavior of the reporters in the television and the newspaper media, it is possible to determine those of the newspaper have to develop their descriptive ability so that they can achieve the goals. On the other hand, television reporters may use less description and reinforce it with the video of the events at the scene they have covered in the process of collecting information. In broadcasting, the newspaper reporters have to have abilities to choose the best way to present the information through developing captivating headlines.

On the other hand, television reporters may not require headlines to the information they have to the people but they may start with a short summary of the news they have about the covered scenes during the news session. The newspaper medium of communication is efficient if the target receivers can read and understand the information contained. This means that newspaper presentation of news is limited to a smaller population who can read. Additionally, if an individual cannot read and understand the language in which newspaper information is presented, it means it would be impossible to communicate to such people.

Another limitation of newspaper reporting is that it cannot present information immediately it has happened but presents things that happened in the past. This means that newspapers may not be effective in communicating urgent information because the process of collecting editing, preparing and distributing information in the newspaper is long (Warner 526). In broadcasting events to the public, television medium is effective because it can reach those who can understand the language of the news and makes the understanding of information easy by use of videos.

The other thing that makes television broadcasting effective is that it can present live coverage of the scene of events. This makes the medium very efficient way of attaining the goal of communication especially when the there is an issue of emergency that the target population need to receive (Warner 526). In the process of presentation of information to the public,