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Anheuser-Busch's social responsibility - Essay Example

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Author Tutor Course Date Social Responsibility in Anheuser Busch Company Social responsibility refers to the role of an organization in decision making and activities of an environment and society through ethical and transparent behavior, which contributes to sustainable development including the society's health and welfare; it takes into account the stakeholders’ expectation as well…
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Anheuser-Buschs social responsibility
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"Anheuser-Busch's social responsibility"

Download file to see previous pages It operates 13 breweries in the United States. Anheuser-Busch InBev is involved in the production, marketing, distribution and selling of a balanced portfolio of about 200 brands of beer (ABInBev par. 1-20). Social responsibility in Anheuser Busch Company The company has strived to accomplish the three years’ environmental goals’ plan set in 2010. Since that time, the company has had some notable progress. According to Global Citizenship report released in 2011, extensive context for the operation of the community, environmental and social development goals were discussed in detail within the context of the company’s development. Social responsibility in Anheuser Busch entails environment, responsible drinking and community (ABInBev par. 1-20). The Better World Taskforce has engaged itself in energizing the stakeholders and employees in accomplishing activities on a global basis ranging from reducing of the water use, as well as greenhouse gas emission to the development of renewable energy programs. The company is involved in execution of extensive drinking campaigns, creation of safe working environments and encouraging the employees through the volunteer programs. The Better World has been used by the company as a pillar to accomplish different goals based on the positive impact, which passionate people can have in their determination to make a difference (ABInBev par. 1-20). Responsible drinking Responsible drinking entails setting high standards in the industry that encourages responsible enjoyment of the products by the adults who are of legal drinking age. The company is adamantly opposed to any form of abuse of alcohol, including underage drinking and drunk driving. Some of the goals of the company in enhancing responsible drinking include reaching adults with the programs that will enable parents be able to talk to their children regarding underage drinking, and providing materials for checking the ID and information on education to beer dealers to assist them in preventing sales to the minors, provision of trainings on proper selling of the alcohol. Other goals include reaching legal-age consumers on how to increase awareness on the importance of the safe and designated ride home, investing in programs and advertisement that educates and reminding consumers on responsible drinking. Another goal includes celebrating the Beer Responsible day that promotes the importance of the responsible drinking (ABInBev par. 1-20). Environment The company is involved in reduction on the use of water and energy reduction of emission and generation of wastes while maintaining the quality standards. The company wholly integrates the significant environmental performance indicators and the global management system through the Voyager Plant Optimization that increases the efficiency (VPO) to enhance efficiency in the brewery operations, improve the environmental management, as well as global management system. It also combines the benefits of systems like Six-Sigma and ISO that are tailored towards the manufacturing processes. The environmental strategies and policies emphasize on the reduction of the environmental impacts by promoting conservation of the natural resources (ABInBev par. 1-20). Community The company strengths and improves the community through charitable organizations, donations volunteer programs that for families and individuals worldwide. The ...Download file to see next pagesRead More
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