The research essay "The Process of Sustainable Decision Making Process at Greenheart" employs a sociological outlook to spot out two major concerns of the company and also will make two proposals for the efficient decision –making of the company in the near future…
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The main aim of this research essay is to evaluate the decision-making process at Greenheart, a multinational food company which was taken over by another multinational food chain in 2001, which was known as Greenheart Plus after the merger. The research essay will be analyzing the environmental investment decision making policy at Greenheart, which was entrusted to the CEO whereas it was delegated to TMT (a group of corporate top management team} and will be evaluating who was the best environmental decision maker, whether the individual CEO or the group team of TMT. It is to be observed that at Greenheart, much significance was given to environmental sustainability whereas at Greenheart Plus, much significance was given to the economic sustainability. Greenheart Plus relegated the environmental sustainability to the backyard by giving more significance to the economic sustainability as its core business –decision making process. This research essay employs a sociological outlook to spot out two major concerns of the company and also will make two proposals for the efficient decision –making of the company in the near future.
The Process of Sustainable Business Decision Making Process at Greenheart
As per Laclau and Mouffe, the relationship between society and business organizations commenced at the start of 1970s due to materialization of social care movements and environmental activism in the USA, Europe and rest of the world. From the starting of 1990s, the societal care and environmental safety topped the business decision making. This can be evidenced from the new concept of ecological paradigm advanced by Catton and Dunlap in 1980s, which is a complete transformation to ecocentric thoughts from that of anthropocentric thoughts as advanced by Kennelly and Krause (1995).(“National Research Council,2005”) As per Levinger and Schneider’s (1969) social comparison theory, the people in group clusters act in a different way than individually. The general view is that the collective authority of a group outperforms the individual decision. Despite the individuals who are self-motivated can achieve an extraordinary ingenuity but working jointly as a team can generate astonishing outcomes and a better business decision. As per Guindham, as contrasted with individuals, business decisions taken by a group has proven positive as it offers commitment to their tasks. (Mullins, 2005p.569). A business decision may vary from individual to individual. As per “Herbert A. Simon”, a decision-making by an individual is subject to limits
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Customers have become the core of any business operation and as such, understanding their decision-making processes ensures that their requirements are well catered for. When a firm understands the behaviour of its consumers, it is able to serve their physical, socio-psychological, financial and psychological needs, thereby satisfying them for the mutual benefits of both the consumers and the business organization.
Also by promoting the right individual, his motivation level would also increase thus it would further increase the productivity. There are different factors that an organization use to evaluate the performance of an individual
The author explains that the decision-making process purchasing process progresses in five stages: recognizing needs, searching for information, evaluating alternatives, purchasing decision and post-purchasing behavior. Need Recognition is the start of the buying process, where the customers realize their need or problem.
We just had a task to be completed in front of us, and it was all we cared for. We won't say that everything went perfectly, but, nevertheless, we got a very valuable experience in working in group and team decision making we would now like to share with you.
According to Jewellery Consumer Opinion Council, women are not waiting for the men in their lives to buy them diamonds. Of the nearly 90 percent of female respondents who say they own diamond jewellery, almost 70 percent have purchased it for themselves in the past (up five percent over the same September 2004 JCOC study), and more than 80 percent are willing to buy more for themselves in the future.
They continue with the decisions they have made. But, ‘unsuccessful’ are very sluggish to make any decision at all and they change the ones they have made very rapidly indeed (Kotelnikov, 2008).
It is necessary
However, this systematic process of decision making involves complex web of activities and processes which one must need to undertake in order to make effective decision making.
The effectiveness of an organization’s
s been done, I find the reasoning for it so that my decision-making does not get affected by entirely alternate evidences which might be available at one point in time in the future. I want to be 100 percent sure that my decision-making process is absolute and comprehensive from