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Strategic Management - Essay Example

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Name: Institution: Course: Tutor: Date: Strategic Management Introduction As the business environment becomes increasingly competitive, organizational leaders and managers are taking critical measures to enhance optimal output. They are devising new methods of leadership, in line with the changing globalization trends…
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Download file to see previous pages Good leadership enhances the performance of the organization and vice versa. Thus in addition to developing their business plans effectively, the organizations are placing great emphasis on the leadership models that they adopt. Customer needs are currently very dynamic in nature. To address these in an effective manner, organizational leaders are equipping themselves with the relevant knowledge and skills. A host of critical information is sourced from market researches that are undertaken on a wide range. Based on these, the respective leaders are able to make informed decisions regarding the specific needs of the clients and how these can be met with ease. At this point, it cannot be disputed that customization of products is at the core of effective performance in the highly competitive market. Of great importance however is the role of strategic management. Seemingly, a significant percentage of the leaders are relying on organizational strategic plans to meet their goals. Usually, these are reflective of the short term as well as long term objectives of a given organization. Besides being based on market current market researches, organizational strategic plans are also greatly informed by the existing theoretical and conceptual models. Considering the fact that these are objective, they usually offer useful insights with respect to how an organization’s management strategy can help it in attaining and maintaining optimal performance. Ideally, organizational strategic plans need to be comprehensive and consistent with the mission and vision of the organization. They provide step wise processes that the organization employs in meeting its goals and objectives. It is against this background that this paper provides a critical evaluation of the Design school strategic management model. To enhance a harmonic consideration, it begins by underscoring the importance of strategic management models. It then proceeds to describing this particular model and then offers a detailed critique of its role in strategic management. General Discussion: The Role of Models in Strategic Management As indicated earlier, the corporate environment has changed dramatically the recent past. Not only has it increased in terms of complexity, but it has also increasingly become dynamic. This according to Chan and Renee (2005, p. 54) is attributable to a host of factors including globalization and the characteristic free movement of goods and information. This has in return compelled organizations to adopt approaches that can enable them to not only survive but to also thrive in the highly competitive environment. One of the approaches that most organizations have undertaken is to align their strategies to the objective provisions of the strategic management theories and models. Strategic management models have been tested over time and proven to be effective in guiding organizational performance. When applied accordingly, they can enable an organization to face the modern challenges and address them with ease. Fundamentally, they contribute significantly to improved organizational performance. In his research, Alvesson (1996, p. 146) indicates that just like theories, models are abstract and do not contain content specific data or information. For this reason, they can be applied in different situations to resolve emergent organizational problems. Although they are not ...Download file to see next pagesRead More
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