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Business Decision Making - Essay Example

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Business Decision Making Task 1 (a) The questionnaire should be relevant and user-friendly and it should be structured in such a way that it could easily extract a considerable amount of information without causing any offence or boredom to the respondent…
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Business Decision Making
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Download file to see previous pages The term often is ambiguous in this case and different respondents will interpret it in different manner. For instance, some of the respondents will answer that they use library services 5 times a month while other may respond twice a week. It is difficult to quantify data from such types of response. To make this question more reliable, it should provide multi choices in the form of common time horizon: Once a Week 2-5 times a Week 6-10 times a Week More than 10 times a Week Question 2) How many books or publications have you borrowed from the library? 0 1-5 5-10 10-15 20-50 50-100 This question has three flaws inherent in it. Firstly, the answers are overlapping as we find some of the answers in more than one option. A respondent who has borrowed 5 books is unclear on whether it selects the option 1-5 or 5-10 since both of them contain the same answer. Secondly, this question neglects many of the options in between the answers. It leaves out the category for 16-20 and more than 100 books. Finally, this question requires the respondents to perform mental arithmetic. It’s difficult for the respondents to memorize that how many times they have exactly borrowed books or publications from the library. The answers should be wide in range. For instance, it should start with the option of less than 10 rather than 0. Question 3) The last time you visited the library, what was the purpose of your visit? Search for a book Search for a periodical Get information from a librarian Study peacefully This question also provides limited information regarding the answers. It neglects several other alternative options which are not provided in the list of answers. To make it easier for respondents, there should be an option for “If Other than Please mention below” Question 4) Were your needs satisfied? Yes/No Now this question forces the respondent to answer either their needs were satisfied or not. There can be a case that few needs were satisfied while others were not, so how does a respondent answer under such circumstances. This should not have been treated as a dichotomous question but rather it should have answers in the form provided below: Very satisfied Fairly satisfied Neither satisfied nor dissatisfied Fairly dissatisfied Very dissatisfied Question 5) How satisfied are you with the quality provided by the library and the attitude of the library staff? 1 2 3 4 5 This question lacks additional details regarding the rating scale. Some individuals might consider 1 to be excellent while other might consider 5 to be excellent. Therefore, a note should elaborate on the details of the rating scale. Secondly, this question asks about two separate elements in a single question which is inappropriate. The quality and attitude of the library staff are two separate things and they should be treated separately. Question 6) What do you dislike about the library? This question assumes that all the respondents dislike something about the library. Hence, it is compelling the respondents to think negatively and find some negative aspect about the library. The question should have first asked whether there are any issues inherent in the operations of the library. If the answer had been yes than it should have asked what you dislike about the library. Question 7) Are there any improvements that could be made to the library to provide a better service? Yes/No This question simply asks whether improvements could be made to the library but it does not discover the improvement initiatives ...Download file to see next pagesRead More
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