ABSTRACT - Assignment Example

Download file to see previous pages 557). They want to know what mediation mode is used in LD relationships as intimacy is a complex idea as conceptualized in many ways.
METHOD: Research asked 67 heterosexual dating couples to fill-up a one-week on-line survey independently of each other. This method relies on self-disclosure but is thought to be more detailed and accurate in natural context. Participants were made to answer a forced-choice query.
SUMMARY: The study concluded the interpersonal process model of intimacy (IPMI) has some validity. Intimacy in LD relationships is enhanced depending on how partners used concurrent and cognitive processes imaginatively independently of different interpersonal media available.
EVALUATION: The study found how close relationships can still develop in LD relationships based on just a few factors which are more adaptive self-disclosures and idealized perceptions of their relationships. Behavioral adaptation is a key on how it affects the two factors mentioned but this is dependent on cue multiplicity, synchronicity, and mobility of communication medium used by LD couples. An insight is people in LD relationships tend to strive more than others.
PURPOSE: The aim of the article is to allow students to engage in practical use of knowledge in advertising by deconstructing an advertising campaign of a big multinational corporation so the lessons they learn such as use of persuasion in advertising today will be longer-lasting.
METHOD: The method as stated in the article is a short term paper of 10-12 pages in which students are to analyze the elements utilized in a corporate advertising campaign. These elements are those by Aristotle (logos, ethos, and pathos) and also by Cicero (the canons used in rhetoric, namely invention, arrangement, style, memory, and delivery). The idea is an applied or practical nature of the assignment will help to synthesize and ...Download file to see next pagesRead More