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Hilton world wild - Assignment Example

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It explores the communication activities at Hilton; one of the leading players in the hospitality industry. The report emphasizes on the corporate communication sub functions used the organization…
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Download file to see previous pages The rich history and success of the Hilton worldwide makes it a preferred choice by travelers, employees, developers and investors. This hospitality giant offers wide range of top class hospitality services at its various branches around the globe. The company has won several awards and accolades for the exemplary services it has offered in the hospitality industry since its inception in 1919.It was originally known as the Hilton Hotel Corporation. However, in September 2009, it changed its name to Hilton worldwide complete with a new logo and style, it also changed its image, vision and mission (Gilliana & Watson, 2004).
Hilton Worldwide, originally called the Hilton Hotel Corporation, is among the top service providers in the hotel industry. The group is known for the exemplary services and products its offers to its clients around the globe. This has made it have a competitive edge over other players in the hospitality industry. Through the 94 years of service, the hotel has maintained a good reputation around the globe and has won several accolades because of this.
Hilton Worldwide has diversified with hotels that serve every class of people. The company has high end hotels as well as mind priced hotels. It also offers business class services. This diversification has enabled to attract a high client base throughout the world (Gilliana & Watson, 2004).
Hilton Worldwide has an effective framework that helps in facilitating effective coordination of both internal and external communication. The overall purpose of this framework that is used by this hospitality giant is to establish and maintain a good reputation across the globe. The company seeks develop and maintain a good relationship with its employees, shareholders, the media and the general public. This goes a long ways in helping it achieve its goals and winning more clients, investors and developers. This framework is ...Download file to see next pagesRead More
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