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Discuss the internet in terms of the concept of the public sphere - Research Paper Example

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Internet in Terms of the Concept of Public Sphere Total Number of Words: 6,006 Executive Summary This study aims to analyse the significance of using the Internet in public sphere. Based on the gathered academic journals that were published between 2009 to 2013, the use of traditional mass media platform has its own limitation in the sense that the structure of using the old traditional communication tools is limited to top-down system…
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Discuss the internet in terms of the concept of the public sphere
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Download file to see previous pages Specifically the theory of Habermas with regards to public sphere is no longer applicable in online public sphere. For this reason, this study highly recommends the need to modify Habermas’ theory on online public sphere. Table of Contents Executive Summary ……………………………………………………………………… 2 Table of Contents ………………………………………………………………………… 3 1. Introduction ……………………………………………………………………….. 4 2. Literature Review …………………………………………………………………. 5 2.1 General Information about Public Sphere …………………………….… 5 2.2 Herbamas Theory in Public Sphere ………………………………...…... 6 2.3 Differences between the Use of the Internet and Traditional Mass Media ……………………………………………….... 9 2.4 Significance of the Internet within the Context of Public Sphere ….…… 12 2.4.1 Main Actors in Online Public Sphere …..……………..……. ...
18 References ………………………………………………………………………………… 20 - 25 1. Introduction In relation to globalization, the use of the Internet together with a widerange of different social networking tools and other digital gadgets plays a significant role in today’s communication (Khan et al., 2011). In line with this, a lot of private and state-owned companies today are using their own websites, e-mail, and chat rooms to facilitate communication between and amongst the group of business people, customers, and employees (James, 2008). Likewise, the same communication platform is currently being used by the government sector for political communication and persuasion as well as online campaign purposes (Hepburn, 2012; Ameripour, Nicholson and Newman, 2010; Robertson, Vatrapu and Medina, 2010; Wattal et al., 2010), public libraries which aim to promote community learning purposes (Jaeger et al., 2011; Nawaz et al., 2011), educational institutions for online academic teaching and learning purposes (Greenhow, Robelia and Hughes, 2009), and religious sectors that aim to educate people about the importance of renewing their religious faith (Dinham and Jones, 2012). The main purpose of this study is to explore and analyse the significance of the Internet within the concept of public sphere. In general, the public sphere is referring to a medium where people can freely observe and communicate a wide-range of social issues as well as political and economic concerns (Gerhards and Schafer, 2009). Because of the role of the Internet in today’s modern mode of communication, it is necessary to closely examine how the use of the Internet has significantly affects the traditional context of public sphere. The target readers of ...Download file to see next pagesRead More
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