Nobody downloaded yet

Media Convergence Worksheet - Book Report/Review Example

Comments (0) Cite this document
Summary
University of Phoenix Material Media Convergence Worksheet Write brief 250- to 300-word answers to each of the following: Questions Answers What is meant by the term media convergence with regard to technology, and how has it affected everyday life? Media convergence (Technology convergence), in relation to technology, is referring to the technological consolidation of contents, which comes from the various media channels…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER91.2% of users find it useful
Media Convergence Worksheet
Read TextPreview

Extract of sample "Media Convergence Worksheet"

Download file to see previous pages Apparently, nowadays, it is a different thing because people can watch movies through their iPads, or smartphones, and they can even call relatives through the use of a laptop with an internet connection. All these conveniences are brought by media convergence, which is made possible by the presence of the Internet. Media convergence does not simply imply the merging of media contents into a single hub. It had a deep impact to society that changed traditional means of communication into its modern form. An example of which is the creation of emails, and the social media that are now being used to connect with people around the globe by the modern generation. One evident change that media convergence has imparted to everyday life is in the aspect of convenience both in time and cost. When speaking of time, media convergence has allowed people to make use of a single device in, for instance, doing a research work since they do not have to spend much time in the library to search for sources due to the availability of online books, and scholarly journals in online databases. Many people are also able to save cost because instead of buying multiple devices to watch a movie, they may opt to purchase a single device that has all in one features. What is meant by the term media convergence with regard to business, and how has it affected everyday life? Media convergence with regard to business or the so called cross platform pertains to the business model that emerged out of the fusion occurring amongst different media holdings. This may also point out to the development of business concepts like vertical integration and horizontal integration that requires the convergence of technologies to effectuate. Businesses need to integrate vertically or horizontally to administer resources and increase profit. The role of media convergence in this measure is in the process of speeding up the integration of the participants in the supply chain. For example, companies from different industries may merge and formulate business models, which they can apply to improve business performance, or a firm may develop its own strategy and utilize resources to expand the business, thus, leading to the ownership of the essential areas in the supply chain. In both cases, media convergence remains a main ingredient because this aids firms to make use of the Internet as a medium to communicate with the key players in the business. Media convergence in business has transformed the conventional ways of doing business worldwide. It has inspired companies to undertake the challenge of modifying communication strategies for it to adapt to new-fashioned methods of corporate governance. Thus, it may be inferred that media convergence in business allows firms to experience conveniences despite its complex nature allowing them to either expand or establish connections that make it easy for them to provide excellent services to consumers. Media convergence bridges the gap between the firm and its supply chain, which enables these firms to meet the demand of the market amidst the increasing stiff competition in the business industry. To that end, media convergence ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“Media Convergence Worksheet Book Report/Review Example | Topics and Well Written Essays - 1250 words”, n.d.)
Retrieved from https://studentshare.org/journalism-communication/1454762-media-convergence-worksheet
(Media Convergence Worksheet Book Report/Review Example | Topics and Well Written Essays - 1250 Words)
https://studentshare.org/journalism-communication/1454762-media-convergence-worksheet.
“Media Convergence Worksheet Book Report/Review Example | Topics and Well Written Essays - 1250 Words”, n.d. https://studentshare.org/journalism-communication/1454762-media-convergence-worksheet.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF Media Convergence Worksheet

Media Convergence in Contemporary Society

... Henry Jenkins: Convergence Culture Henry Jenkins has explored the way in which culture has converged, media and life becoming interlaced until one flows into the other creating a mesh of communication and life that intermingles almost effortlessly. Freedom is one of the central ideas that link the consumer to the communication of the world, converging to an extent that not only does the information have an effect on the consumer, but the consumer can create an effect on the world through interacting with the new media forms. Jenkins centers much of his argument upon the idea that freedom of the press has led to the establishment of the new media. Freedom is a large part of the way in which the convergence culture has been created... about...
6 Pages(1500 words)Essay

Mass Media Worksheet

...? Media Worksheet College Conspicuous consumption is the spending of money to purchase luxury goods and services to publicly display economic power and includes either the buyer’s income or the buyer’s accumulated wealth. It is a means of showing economic power either to obtain a socioeconomic status or to maintain it. It is both an economic and a sociological term that means that people believe that if they purchase these goods then they will have social prestige or will appear to be better than someone else. Most times these are expensive items or have designer labels. By some people it could be seen as just a behavioral attitude while others may view this buying method as narcissistic. Conspicuous consumption influences people... that is...
3 Pages(750 words)Assignment

Media Technologies and convergence Raymond Williams

...? Media Technologies and convergence Raymond Williams Introduction Examining Marshall McLuhan’s work inevitably entails consideration of the issues surrounding his work and the claims by Raymond Williams that the work epitomises and promotes the concept of technological determinism. The concept of technological determinist, which was elucidated by McLuhan, holds that a direct relationship exists between technological advancement and social change (McLuhan 1964: 187). The theory asserts that novel technologies are the ultimate source of the tremendous changes that are evident in the social and historical aspects of human race. McLuhan believed that technology is the key aspect that shapes society. This...
13 Pages(3250 words)Essay

Media Convergence

...?Media Convergence and the Marketplace Introduction Convergence essentially means that different types of media are converging with one another – which means that they are integrating. For example, the Internet and television may integrate. Or print and broadcast may integrate and deliver its content through the Internet (Lawson-Borders, 2006). Content may be driven through different platforms, such as computers and the Internet. The content may be text, audio and video combined (Lawson-Borders, 2006). Killebrew (2005) states that media convergence is information, and how the information is prepared, posted and...
6 Pages(1500 words)Essay

Journalism, mass media and communication. Worksheet

...Journalism, mass media and communication In your own words, explain the mains points of the article (should be at least 100 words, provide some detail) Article 1: The first article is about the influence of power on the book publishing industry; Dan Hind explores the book publishing industry arguing that the solution is to change the hierarchical institution and invest this power to the public. Firstly, he examines the structural patterns of the publishing industry, where he argues that the present circumstances affecting the industry are major challenges that only require public commissioning to solve. Current challenges affecting the industry include online and digital technologies, whereby more and more young people...
3 Pages(750 words)Essay

Media Reaction Worksheet

...? Media Reaction Worksheet MEDIA REACTION WORKSHEET The media is an important part of any community; it is mostly used to highlight weaknesses or strengths of the community (Steinberg, 2009). In most cases, the highlights are depicted to correct a situation in the community. As an example, Dexter is a movie series shown on the CBS television and has a lot of highlights that it unearths about the crime scenes in Miami (Lindsay, 2009). In this TV series, Dexter is a forensic expert in the Miami metropolitan police department and has a secret life profile as a serial killer. He justifies his killings by saying that he only kills those who deserve to die. In...
6 Pages(1500 words)Essay

Convergence

...Perspective of Convergence from the Past Ten Years and in the Future Digital convergence in the 21st century is forcing the three industries such as technology, media as well as telecommunication to flow more closely together. To create something new, for instance new product or service, new alliance, new value chain structure, or new economic model, two or more previously discrete lines of business are combined through convergence, which generates greater value for business and its customers.1 "Convergence is predicted to have a massive financial impact on TMT industries, over the next five years. Based on industry analysts' outlooks, between 2005 and...
4 Pages(1000 words)Essay

Technology determinism and media convergence

...Technology determinism and media convergence Technological determinism refers to a notion used to imply how society’s technology is able to cause the development of its cultural values and social structure (Jerome, 2005). Media convergence is the economic strategy used by communication companies in an attempt to seek financial benefit Jorda 2008). They achieve this through making various media properties own their work collectively. These two terms have commonly been used and applied in many fields especially in journalism, mass media and communication. In media convergence, the strategy involves three elements; corporate concentration, digitization and government deregulation. This strategy allows companies to cut labour cost... by...
2 Pages(500 words)Research Paper

Consumption and Mass Media Worksheet

...Respond to all questions with academic paragraphs of at least 50 words. your point of view and explain it thoroughly. What is conspicuous consumption? How does conspicuous consumption influence purchasing decisions? Think about a high-priced item that you have bought or would like to buy. To what extent does conspicuous consumption affect your decision? Conspicuous consumption can be termed as the consumption of luxury goods or services as a means of proving economic power or overall wealth to other societal stakeholders. With regards to a particular high-priced item that I have recently purchased exhibits a degree of conspicuous consumption, this student would like to put forward the example of the recent acquisition of a MacBook...
1 Pages(250 words)Research Paper

Worksheet

...Memory al Affiliation: Primary memory is also known as a short term memory is where information is first held for a short time afterit has been obtained. Primary memory is also a gateway to secondary memory. That is to say information to the long term memory passes through a short term or primary memory. One characteristic of primary memory is that information on it can either be retained or discarded. Information retained is moved to the secondary or long term memory. Another characteristic is the number of items retained by this level of memory. Primary memory is estimated to retain seven items but the items can be more or less by two (Weiner & Freedheim, 2003). Information is first picked from the environment and stored... al Affiliation: ...
2 Pages(500 words)Assignment
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Book Report/Review on topic Media Convergence Worksheet for FREE!

Contact Us