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Southwest Airlines: Culture and Diversity Critique - Research Paper Example

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 The purpose of this paper is to critically examine the organization culture of Southwest Airlines and how the culture of the firm exists in reality. Southwest Airlines is an American domestic airline service provider that uses innovative and competitive strategies…
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Southwest Airlines: Culture and Diversity Critique
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Southwest Airlines: Culture and Diversity Critique

Download file to see previous pages... Organizational culture refers to the series of relatively stable values, rituals, and norms that guide the way things are done within an organization (Campodonico, 2011). Organizational culture defines the important things and the procedures that have evolved over time that identifies the means through which a firm operates and carries out its activities and processes.Southwest Airlines aims at providing an environment whereby their employees can thrive and develop to the best of their abilities and capabilities. The leadership of the firm has exhibited a continuous transformational leadership system that includes spending time with the employees and exhibiting pride and interest in the personal and professional development of their employees.On the other hand, Southwest Airlines’ culture involves showing the highest quality customer service and meeting the best needs and satisfaction of consumers in all situations and circumstances. This implies that the focus is on what the consumers need and providing it in the best way and manner possible. Therefore, it is conclusive that the culture of Southwest Airlines is based on satisfying its people. People are at the center of the culture of Southwest Airlines and they have built a set of stable characteristics on the basis of satisfying people and building efficient structures to satisfy the people.How Culture of Southwest Airlines can be DeducedCulture is classified as a soft aspect of organizations and their fundamental essence. ...Download file to see next pagesRead More
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