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Ethical issues in social media - Essay Example

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This is because social media has the power to direct traffic into one’s website, blog or social media pages. This means that when promoting global products, social media allows…
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Ethical issues in social media
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Download file to see previous pages The affected organization was PayPal. Cyber criminals managed to develop a fake website that aped the original PayPal website. In order to obtain clients’ trust to reveal financial details, the conmen directed people to fake website through link in an email (Shannon, 2013). In the email, they required the users to log on to purported PayPal website and change their passwords only to give fraudsters critical financial details that left them penniless. For some PayPal clients, financial details were used to transfer money to fake recipients (Shannon, 2013).
In the PayPal Incident, the client is the loser (Shannon, 2013). For instance, after reporting to the real PayPal about their incident, most clients are dismissed and PayPal calls it as the fault the client who did not identify the email as fraud. The damage was caused by lack of proper customer education on how to prevent online fraud. This could also be connected with user ignorance as there are terms and conditions that one abides to when registering as a member in companies like PayPal (Shannon, 2013). The root cause of the problem was increased cases of phishing where criminals target online banks and companies for their customers’ personal details. Consequently, target companies should work on educating their clients and require them to take all necessary precautions to keep personal security information secret. However, there is a requirement that with evidence of fraudster involvement, organizations are required to refund their clients (Shannon, 2013).
In the case of PayPal phishing, the organization dismissed the client for relying on speculation and this made the situation worse as the client did not know who else to turn to (Coombs, 2009). The organization should have understood that the client is the boss and with such an alarm raised, there was need to understand the type of crisis the organization was facing. With a clear definition of the ...Download file to see next pagesRead More
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