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The major facet of the new market trend is that it offers wide ranges of products and services to customers. Since customers get the opportunity to choose from different marketers’ products, in addition to product quality they give emphasis on the efficacy of service delivery. Service delivery system has a considerable significance in South Africa. This paper will focus on effectiveness of South African construction management and consultancy services. What is service delivery? Modern business houses have developed a distinct team called project management team in order to improve various activities associated with service delivery.
The efficacy of service delivery can be enhanced through the better project management strategies initiated by such a professional team. Better project management provides improved methodologies and tools for service delivery thereby beneficially accelerating the service delivery (Professional service delivery). The persons involved in project management collect information regarding customers’ necessities or product demand in the market; and try to manage the project effectively to improve the service delivery as a whole.
This system has greatly developed in South Africa; the following part illustrates different service delivery activities and their importance in South Africa. . The customer interaction initiated by the project management team must make good relationship with customers. Many of the market researchers opine that good customer relationship would play a vital role in the overall success of project management and thereby the effectiveness of service delivery. Therefore, as Mehta (n.d.) points out, communication skill and good customer relationship are the basic qualities that a project manager must possess.
Through project management, the available resources can be used effectively by team members sharing their knowledge and innovative ideas (Project management course). Market trends are changing everyday and hence service delivery system must par with the latest trends so as to vie with the competitors. The active involvement of project management in market research and demand forecasting activities can add to the updation of service delivery trends. This accessibility of project management team to the current information enables them to identify the existing problems and demands of the customers.
The collected data should be efficiently processed in order to get meaningful information. After the analysis of the processed data and decision formulation, there are large numbers of phases ranging from planning phase to implementation phase. In each of these phases, the project management has an inevitable role to play. Once a change is implemented, it is necessary to assess it acceptance among the customers (How good are your change management skills?). Since the project management team has a direct contact with market and customers, it is very easy to evaluate the effects of the implemented changes.
If the market survey indicates that
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