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Rhetorical Analysis - Essay Example

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The journal provides that improving financial performance of a business is not possible without increasing the customer’s satisfaction, and the…
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Rhetorical Analysis
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journal was written to identify auditing of books of account of any business as an important activity for every stakeholder of any business organization to always remain updated. The author insists that every stakeholder of any business has the right to be informed about the statement of account in order to know whether the business is of any benefit to the society. Moreover, the author brings out the importance of auditing the inventory of the business to is keep track of the company’s products and merchandise.

There is the use of exclamatory of the sentence when he orders the manager and company shareholders to perform the procedure of auditing typically to gain valuable information that would help them avoid overstocks and shortfalls. This makes his rhetorical strategies strong as processes such as auditing, and staff satisfaction has a correlation in the operation and performance of a business to the satisfaction of customer’s satisfaction. However, there is need to examine the accountability of those responsible for process and staffs satisfaction and their outcome to customer’s satisfaction in order to determine the effectiveness of Ballou and Heighter argument.

The author targets all business organization stakeholders because they play vital roles in the running an organization such as translating strategies into desired behaviors and results. He uses the illustrations such as monitoring progress, providing feedback via use of auditing system and motivating staffs through performance –based rewards and sanctions and says that their results have a positive or negative impact on the customers. After auditing, the business management has the responsibility to publish ther audited report providing a statement of account to the government in order the latter can calculate the amount of tax that the business organization should be paying.

The magnitude of tax will depend with the income realized after every accounting period as provided by the statement

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