Therefore, knowing how to distinguish between truth and lies on internet is very important, but also difficult. In the present digital age, the speed at which information memes are spreading is virally epidemic, and therefore, reputation may be ruined abruptly. In the past, information was moving sluggishly and with great friction, whereby powerful organisations and individuals controlled the release as well as dissemination of information. However, the advent of instant communications, social networks as well as World Wide Web has wrecked that firm foundation.
The current global economy is competitive and powered by internet; therefore, all decisions made by the customers may be impacted by shared as well as quickly disseminated information. In the current digital age, untruthful information is disseminating swiftly and its consequence is fatal. For instance, a negative review on the Internet may consequently destroy a company’s competitive sales prospects. Hayes-Roth (2011, p.2) argues that lack of Internet integrity is currently threatening the mortal risk; therefore, protecting the truth is a policy needed for survival.
Almost one billion people are currently integrating socially and carrying out commerce on the internet, and in this ‘infosphere’, decisions, judgments and perceptions are shaped powerfully by events of the information. The Value of Truth Some of internet-based products such as social media were created from the need for private connection; however, the outcome turned out to be a multifaceted account of mediated participation unmatched by the former methods of communication. Such sophisticated corporate in addition to individual media practices and representations need cautious contemplation.
As pointed out by Beasley and Haney (2013, p.2), social media is evolving rapidly and dissemination of untruth information has become prevalent; thus, resulting in ethical challenges. Evidently, anonymity in the internet is encouraging users to act in bad faith, and this consequently raises concerns concerning the credibility of Internet. Puzis (2009) posits that anonymity is making it simple for Internet users to lie; thus, making it hard for other users to judge the reliability of the information source, and preventing them from offering practical punishments to individuals undermining ethical practices.
In view of this, the internet offers a poor means for producing as well as disseminating knowledge. Hoax blogs, Twitter pranks as well as Wikipedia vandalism are currently common features in the Internet. Latest incidences of a person tweeting untruthful rumour of hurricane Sandy causing flooding in the New York Stock Exchange (NYSE), a company deleting fault-finding information from Wikipedia as well as a fake blog posting information concerning the uprising in Syria all intensified concerns about protecting truth on the internet.
Such abuses of Internet proves that the early epitomes of an open and free Internet were naïve since the level of abuse is increasing creating need for accountability mechanisms so as to ensure the internet has epistemic value. A number of critics are advocating for civil as well as criminal penalties for Internet users who spread untruthful information. Others suggest naming as well as mortifying of people who use internet to support their lies or misinform the public. According to Frost-Arnold (2014, p.64), since scores of bloggers are not responsible to anyone, the epistemic value of blogging is less as compared to conventional journalism since the Internet lacks stronger accountability systems.
Users use anonymity to protect their true identities, and frauds, vandals, imps, special interest groups as well as corporations inspired by anonymity protection can use Internet to spread untruths for entertaining, self-promotion, harm or political gain. Some of the victims of the spread of internet misinformation include Internet encyclopedias. Even though Wikipedia entries trustworthiness is far beyond that of other encyclopedias like the Encyclopedia Britannica, Frost-Arnold (2014, p.
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