Be Greener Campaign - Objectives of the Eco Program and Ways of Its Popularization - Outline Example

Fuji Xerox] [HR and Quality Assurance Departments Be Greener Campaign Document Revision Draft 0 Issue: [November, 28, Process/Procedure Owner: [Author’s Name Goes Here] 1. Introduction 1.1. Purpose. (In this sub-chapter we must emphasize on the rationale, stating the intention/objective of the process/procedure; presumably, it appears to be perfect to combine the policy statement and the purpose to form a logical what (policy) and why (purpose).) ‘Be Greener Campaign’ banks on the idea that, linking this concept of organizational cooperation to the primary goal of reconfiguring the supply chain system of Fuji Xerox (Bertels, 2010), there could be stated that since all the business functions of Fuji Xerox are involved in the ‘greening’ process—from Logistics to Marketing and Sales (Fuji Xerox Company, 2010) —it is essential to get the full cooperation and support of every department in order to meet the expectations of greening for the company’s better image in the light of intended audience. 1.2. Scope. (Here must be stated when and to whom the process or procedure applies; also, who is affected, which areas, which activities, and what are the limits/parameters.) Starting with a launch period and being followed by follow-through or sustaining period, ‘Be Greener Campaign,’ in this regard, will also utilize various communication tools to bolster the impact of the campaign among its intended audience; therefore, to summarize the promotional initiatives for this program, this campaign within Fuji Xerox departments will be running for three months, from 30.12.12 to 30.02.13. 1.3. Roles. (Role and functions of anyone involved in the process/procedure.) It must put an emphasis on different functions and roles of these two stages of the ‘greening’ initiative involved in the process. Initially, Launch period is to introduce the Campaign to internal and external stakeholders – during the first month of the project, awareness of going green among all Fuji Xerox companies will be increasing with an assistance of national conventions; later on, in so called Sustaining period, from 30.12.12 to 30.02.13, dissemination of various communication medias will occur, as well as launch of mini programs for the further awareness and excitement increasing - among employees, stakeholders, and business partners of Fuji Xerox. 1.4. Definitions/Acronyms. (Here are definitions and acronyms that need to be defined in order to ensure proper interpretation of the process/procedure.) ‘Be Greener Campaign’ could be treated as a set of strategic initiatives concerning predominantly the efforts of ‘greening’ within the whole production cycle of Fuji Xerox. Consequently, it contains two periods for better effectiveness: Launch period and Sustaining period. The first one is pointed onto informing of the top figures of the company to gain better coordination and cooperation, whereas another one is pointed mostly on successful implementations on the key elements into the production cycles of the company. 1.5. References. (Any reference documents that form parts of this process/procedure could be listed here.) There are five main references listed below: 2. Fiksel, J., 1999. Measuring Progress Towards Sustainability Principles, Processes, Best Practices. [online]. Greening of Industry Network Conference. Available at: . 3. Five Winds, 2003. Green Procurement: Good Environmental Stories for North Americans. [online]. Available at: . 4. Fuji Xerox Australia, 2010. Fuji Xerox Australia Sustainable Paper Purchasing Policy. [online]. Available at: . 5. Fuji Xerox Company, 2010. Fuji Xerox and Environmental Sustainability. [online]. Available at: . 6. Fuji Xerox Hong Kong, 2009. Sustainability Policy. [online]. Available at: . 1.5.1. Traceability. (List the process/procedure to industry certification standards.) 1.5.2. Policies. (List the process/procedure to relevant policy, act, or regulation.) The application of Green Supply Chain System for Fuji Xerox could be viewed as realignment of the company’s policies to all of its internal and external stakeholders, employees, and business partners. In this light, the Greener Supply Chain system/’Be Greener Campaign’ should be viewed as being based on three predominant positions of ‘greening:’ primarily, respect for the environment; furthermore, unity and cooperation among all business functions; and, finally, as for the third one, personal commitment of all employees toward the realization of such goals. 1.5.3. Standards. (List the standards used to create the process/procedure.) Within ‘Be Greener Campaign,’ there some specific programs, like Inbound Logistics, Main Operations, Outbound Operations, and Marketing and Sales, which, being aligned with the Campaign main values/policies/positions/processes/procedures , are oriented toward sustainability programs of IBM’s bottom line (Bobis and Staniszewski, n.d.): “in this regard, through specific tactics used such as tactical buying, price leverage, category management, strategic supplier management, and value chain integration, IBM was able to not only manage its costs but more importantly increase its revenues.” 1.5.4. Processes. As it was stated recently in the Standards sub-chapter, integration of the business process toward a ‘Greener Supply Chain’ must be viewed from four important components: first, Inbound Logistics; second, Main Operations; third, Outbound Logistics; fourth, Marketing and Sales; moreover, as it was agreed between the researchers, in this light “the stricter implementation of sustainability programs must be done in order to ensure the success of the programs.”(Fiksel, 1999) Concerning the suppliers, this outcome means: openness of suppliers in providing a brief background on their business operations (Fiksel, 1999); “testing of raw materials to determine the presence of hazardous chemicals through the assistance of non-profit organizations (Five Winds, 2003);” ultimately, “drafting of sanction-system for suppliers that do not abide by the new set of rules and regulations” (Fuji Xerox Australia, 2010). 1.5.5. Procedures. (List the procedures referenced in the process/procedure.) Within ‘Be Greener Campaign,’ there are two main procedures: firstly, Launch period, from 30.11.12 to 30.12.12, and Sustaining period, from 30.12.12 to 30.02.13. 1.5.6. Guidelines. (List the guidelines referenced in the process/procedure.) 1.5.7. Templates. (List the templates referenced in the process/procedure.) There are two templates within the project: first of all, standard operating procedure template as more strategic, factual, detailed one, and, secondly, policy template as more specific framework. 1.5.8. Checklists. (List the checklists referenced in the process/procedure.) 1.5.9. Training. (List courses that teach this process/procedure.) 1.5.10. Communication Tools. (List tools used to implement this process/procedure.) First of all, to make the messaging impactful, two different emails will be sent to all employees and business partners of Fuji Xerox for two weeks; secondly, wall posters will be disseminated in all hallways, elevators, toilets, and other relevant places in the buildings and manufacturing plants of Fuji Xerox (Fuji Xerox Hong Kong, 2009). 1.6. Inquiries. (Identify contact information for the owner or organisation to direct inquiries to.) 2. Procedure/Steps. (The following set of procedures must be followed to accomplish a given task.) 2.1. Launch Period. In general, Launch period of the Be Greener campaign, which will be taken part during two months, from 30.11.12 to 30.02.13, could be executed in two ways. For the first one, in order to manage the cost via email, an open letter should be sent by CEO of Fuji Xerox to all the employees and business partners of the company to highlight the need for ‘greening’ the company’s business processes. Secondly, this get-together activity is meant to heighten the awareness of both the internal and the external stakeholders of the company, as well as get their commitment in doing their share for Fuji Xerox Company global success in terms of become ‘greening’ as for the trans-national corporations. 2.2. Sustaining Period. Sustaining phase of ‘Be Greener Campaign,’ which will be taken its place during the first month of ‘greening’ program, could be represented as being is bifurcated into two sub-ways: primarily, utilization of various communication tools to maintain the relevance of the message among the employees; and, for the second way of implementation within the Fuji Xerox Company, there are also launch of mini programs aiming to create excitement among the intended audience. POLICY TEMPLATE Policy title: Be Greener Campaign Policy number: 28.11.12 Date effective: 30.11.12 – 30.03.13. Purpose: ‘Be Greener Campaign’ banks on the idea that, linking this concept of organizational cooperation to the primary goal of reconfiguring the supply chain system of Fuji Xerox (Bertels, 2010), there could be stated that since all the business functions of Fuji Xerox are involved in the ‘greening’ process—from Logistics to Marketing and Sales—it is essential to get the full cooperation and support of every department in order to meet the expectations of greening for the company’s better image in the light of intended audience. Scope: Starting with a launch period and being followed by follow-through or sustaining period, ‘Be Greener Campaign,’ in this regard, will also utilize various communication tools to bolster the impact of the campaign among its intended audience; therefore, to summarize the promotional initiatives for this program, this campaign within Fuji Xerox departments will be running for three months, from 30.11.12 to 30.02.13. Definitions: ‘Be Greener Campaign’ could be treated as a set of strategic initiatives concerning predominantly the efforts of ‘greening’ within the whole production cycle of Fuji Xerox. Consequently, it contains two periods for better effectiveness: Launch period and Sustaining period. The first one is pointed onto informing of the top figures of the company to gain better coordination and cooperation, whereas another one is pointed mostly on successful implementations on the key elements into the production cycles of the company. Policy guidelines: In general, Be Greener Campaign contains two vital stages, they are: firstly, Launch period and, secondly, Sustaining period. Accordingly, Launch period of ‘Be Greener campaign’ will be executed in two ways, and this get-together activity for the whole first month of ‘greening’ initiative is to heighten the awareness of both the internal and the external stakeholders of the company, as well as get their commitment in doing their shares (Bobis and Staniszewski, n.d.). Furthermore, Sustaining period, which will take its place for approximately two months of the initiative, could be represented there as being bifurcated into two key elements: initially, there is an utilization of various communication tools to maintain the relevance of the message among the employees (Alvarez, 2010), and, further on, this program should launch mini programs aiming to create excitement among the intended audience. References: 3. Alvarez, J., 2010. Green Procurement for Eco-friendly Offices. [online]. Forum on Expanding Eco-friendly Offices: Sharing of Goods and Practices. Available at: 4. Bertels, S., 2010. Embedding Sustainability in Organizational Culture. [online]. Available at: . 5. Bobis, V. & Staniszewksi, J., n.d. Making Case for Sustainable Green Procurement. [online]. Available at: . Appendices: Appendices A (i.e. Dictionary of Terms, and Acronyms), B (i.e. Flowcharting symbols), C (i.e. References), and D (i.e. Document Change Control) are included. Approval: By The Chief Council of Fuji Xerox on 29.11.12, and also independently by Quality Assurance Department of Fuji Xerox, with the same date, as well as it was accepted by Sales Office of Fuji Xerox, 30.11.12. Approval dates: This policy was approved on: [29.11.12] This version takes effect from: [30.11.12] This policy will be reviewed by: [Quality Assurance Department and Sales Office, as well as The Chief Council, of Fiji Xerox] Policy owner: [Be Greener Campaign] [Author’s First Name and Surname Go Here: for example, Oleg Olenev] [Author’s Position Goes Here: for example, Fuji Xerox HR department’s executive director] [Author’s Email Goes Here: for example, olenev.oleh@gmail.com] [Author’s Telephone Goes Here: for example, +38097331041] References 1. Alvarez, J., 2010. Green Procurement for Eco-friendly Offices. [online]. Forum on Expanding Eco-friendly Offices: Sharing of Goods and Practices. Available at: 2. Bertels, S., 2010. Embedding Sustainability in Organizational Culture. [online]. Available at: . 3. Bobis, V. & Staniszewksi, J., n.d. Making Case for Sustainable Green Procurement. [online]. Available at: 4. Fiksel, J., 1999. Measuring Progress Towards Sustainability Principles, Processes, Best Practices. [online]. Greening of Industry Network Conference. Available at: . 5. Five Winds, 2003. Green Procurement: Good Environmental Stories for North Americans. [online]. Available at: . 6. Fuji Xerox Australia, 2010. Fuji Xerox Australia Sustainable Paper Purchasing Policy. [online]. Available at: . 7. Fuji Xerox Company, 2010. Fuji Xerox and Environmental Sustainability. [online]. Available at: . 8. Fuji Xerox Hong Kong, 2009. Sustainability Policy. [online]. Available at: . Read More