Reflective statement for previous case study Nestle - Essay Example

This has raised a debate on the aptness of this concept in the modern era of education. Critiques have often challenged the role of the students and have undermined the thought which reduces creativity and innovation among the students (Vita & Bernard, n.d.). Aspects like learning and reputation as well as memorising are largely outcomes of reflective studies. Competitive forces play a major role in the shaping the profitability of an organization. The analysis of the competitive forces pertaining to Nestle was done by using the Porter’s five forces model.

This model analyses the competitive framework of an organization on the basis of five forces namely, bargaining power of buyers, bargaining power of suppliers, threat of new entrants, competition among the existing players and threat of substitutes (Hill & Jones, 2009, p.42-43). Figure 1: Tangram Analogy (Source: Vita & Bernard, n.d., p.18) The case study focussed on a lot of marketing issues, the nature of the case study and its questions helped in analysing each of the components separately and finally generating a conclusive argument which is analogous with the tangram analogy shown in the figure above.

The analysis of Ansoff’s matrix helped in predicting the possible strategies with regards to the business strategy adopted by an organization. This was helpful in analysing the case of Nestle particularly since the organization has its business units spread across diverse geographical areas of the world (Beamish & Ashford, 2007, p.59-60). During the course of analysis of the case study tools like PESTEL and SWOT were also used. These tools helped in analysing the external and internal environment of the organization (Nestle).

The use of SWOT helped in analysing the strengths, weakness, opportunities and the threats being faced by the organization (Nijssen & Frambach, 2000, p.87).. PESTEL is one such tool that helped in understanding the external factors influencing the organization on one hand and also to analyse the political, economical, sociological, technological, environmental and legal factors in a particular nation (Johnson, Scholes & Whittington, 2009, p.65). Finally the process of strategy formulation does not end with framing and implementing policies but to evaluate and review the effectiveness of the strategies.

The use of the balanced scorecard model helped in understanding how to evaluate a firm’s strategy based on financial as well as non financial aspects (Balanced Scorecard Institute, 2011). Question 2: In what ways, if any, did the module enhance your learning, professional and/or transferable skills? Various studies have concluded that improvement in practice or revision is largely the outcomes of a good reflective analysis which is quite contrary to the traditional school of thought (Vita & Bernard, n.d., p.5) The building synopsis which is an outcome of the American school of thought largely states that reflective studies enhance the manner in which students can apply the lessons learnt in professional life.

The present module helped in generating abstract frameworks which helped in improving the writing skills (Vita & Bernard, n.d., and p.5). The module dealt with analysing the different strategic perspectives of Nestle. The large scale of operation in the organization helped in analysi