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Cleveland Indians Baseball Logo - Essay Example

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The essay "Cleveland Indians Baseball Logo" focuses on the critical analysis of the major issues in the logo of the Cleveland Indians baseball team. The Cleveland Indians baseball team logo is one such logo that shows clearly how Native Americans use sports logos to portray racism…
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Cleveland Indians Baseball Logo
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It has created a lot of controversy with the way mascots are used in the sports industry.

In response, the Cleveland Indians Baseball Team has responded to the racism critics by backing itself up by having recreated its current logo as a throwback to its Indian's blue ‘C’ logo that the team used between 1915 and 1927. The team has adjusted its logo over time from 1927 until the time it acquired its current logo which is a reconstruction of its original logo. Looking keenly at the Cleveland Indians’ logos from 1928 to the present, there is a unique progression that is tied to racism.

In 1928, the mascot used by the Cleveland Indians had a whole red painting, with just a few places bearing a black color. In 1929-1932, they changed the logo to another mascot with a red face and white helmet. In 1933-1938, there was a change of the logo to a mascot with a brown face and a brown and red helmet. Coming to 1938-1945, the mascot logo was changed to bear a red face and a white helmet again. From 1946 to 1950, the logo was changed to the head of a cartoon with a brown face and red and black helmet before they changed the color in 1951-72 to a red face and red and white helmet. This went on with one more chance before they finally acquired their current logo which is a red ‘C’ from 2014 to the present. All of these are criticized to portray racism.

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