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, is to rollout the new features that enhance the user experience, including but not limited to more accurate content that the given user might be interested in, but crucially allow users to opt out of the features that track information. Personally, I am very wary of this information tracking issue, and I for one would not entertain the idea that businesses use my information, which I consider private, without my consent to push products/services and target my friends. However, this does not mean that I am willing to stop using social networks, rather I would like to be given control over the amount and type of information about me gets shared and the purposes it might be used for.
Normally, these concerns are not adequately addressed hence leaving the public with nothing to imagine the worst. One could argue that the fact these companies do not provide solution to these queries is clear indication of lack of a solution. In addition, it could be speculated that there is a fishy agenda with this decision. The delicate part is that one’s personal information such as the cell-phone numbers are required. As a result, this becomes not only a privacy issue but a security one as well. Frankly, the privacy issue on these online sites is a real concern and a solution ought to be provided without further procrastination.
Clearly, the CEO of Facebook engaged in first political influence tactic mentioned in the chapter – consultation. This influence tactic states that it is “used to gain the users support for a course of action by letting you participate in the planning of the action” (Ivancevich, Konopaske, and Matteson p.350). This is clearly mentioned in the case study: “Zuckerberg announced that the company would work on a major revision of the terms and invited users to provide ideas on its website…” Basically, customers are being engaged in order to develop a mutually beneficial solution to the problem of privacy
Whereas, this move is overwhelmingly
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