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Hollywood Film and Cultural Studies: Many people believe that they go into the movies merely to be entertained. However, many Hollywood films can be viewed as an extension of the advertising industry. Using concepts from Semiotics and your critic - Essay Example

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Film developers investigate specific cultural features in the society thus present and criticize such in either fictional or factual…
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Hollywood Film and Cultural Studies: Many people believe that they go into the movies merely to be entertained. However, many Hollywood films can be viewed as an extension of the advertising industry. Using concepts from Semiotics and your critic
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Extract of sample "Hollywood Film and Cultural Studies: Many people believe that they go into the movies merely to be entertained. However, many Hollywood films can be viewed as an extension of the advertising industry. Using concepts from Semiotics and your critic"

Download file to see previous pages Artistic creation of films requires effective utilization of various archetypes in representing the prevailing cultural myths as the analysis of the film Philadelphia below portrays.
Archetype refers to a set of behaviors, statements and even prototypes that other behaviors and statements emulate. Cultural mythologies are prevailing behaviors and ways of life in a particular society. Culture defines the major factors and beliefs that influence the lives of a people in a community. As such, the prevailing archetypes influence the development and manifestations of cultural practices in a society. The setting of the film Philadelphia is Philadelphia, USA. The developers of the film thus strive to represent various cultural mythologies in the society through the creative use of the characters and the themes in the film. As explained earlier, the film criticizes the attitude of the society towards the various concepts they do not understand key among which include HIV/AIDS and homosexuality.
The film Philadelphia presents numerous false perceptions about the American society as it addresses the above issues. Key among such is the evident homophobia in the film. The growth of the LGBT movement portrays a country that has progressively designated space for the development and growth of people of various sexual orientations. In the film, Andrew Beckett who si the key character is gay. Beckett lives a sad life since he cannot tell any of his many friends about his sexual orientation. At one instance, he nearly told them but he heard the make homophobic jokes. However, the film has some truth on its coverage and presentation of the homophobia. The history of the country portrays a country in which gays and lesbian faced intense discrimination and rejection. The acceptance of the LGBT has therefore occurred progressively owing to the works of various leaders and such civil rights activist movements as the LGBT. In 1993, information about HIV/ AIDS ...Download file to see next pagesRead More
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