Heinez 57 - Admission/Application Essay Example

Comments (0) Cite this document
Rather, it is well-researched, studied and planned in order to get the attention of consumers. This may be expensive and sometimes time-consuming however, the result is often more beneficial to the…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER98.2% of users find it useful
Heinez 57
Read TextPreview

Extract of sample "Heinez 57"

Affective and Cognitive Effects of Advertisements Advertisements are not simply based on how good the product is photographed. Rather, it is well-researched, studied and planned in order to get the attention of consumers. This may be expensive and sometimes time-consuming however, the result is often more beneficial to the company. For instance, there would be bigger sales which every businessman aims for. In addition, the advertisements can also allure consumers maintain their loyalty to the brand especially when there are new products in the market. As such, Heinz 57 sauce uses advertisement to promote its product based on scientific studies on colors and their effects to consumers.
Firstly, the ad shows a bottle of Heinz 57 sauce packaged with dominant colors of red and yellow. According to Satyendra Singh, red and yellow colors stimulate appetite (785). As a food product, the aim of Heinz is to attract the attention of diners and make them want to buy the product. The purpose of the color is to influence the consumers’ affections for long-term consumption. Therefore, the ad needs to make sense to the consumers that the product can possibly be used in many ways. This is attained through the use of reason or cognition (Bulbul & Menon 177). The ad shows a list of ways to use Heinz 57 sauce and number 38 is highlighted to show the result on a grilled chicken which is also shown in the ad. It looks more luscious and appetizing with its shiny red color. Beside the bottle of sauce is a statement that says, “57 ways- It’s not just for steaks”. This makes the consumers realize that indeed, they can buy the product and can use it in many ways, taking their money’s worth. Clearly, in making this ad, the affective and cognitive effects have been considered.
Bulbul, Cenk and Geeta Menon. “The Power of Emotional Appeals in Advertising: The Influence of Concrete Versus Abstract Affect On Time-Dependent Decisions”. Journal of Advertising Research. June, 2010.
Singh, Satyendra. “Current Research Development: Impact of color on marketing”. Department of Administrative Studies, University of Winnipeg, Winnipeg, Canada. March, 2006. Read More
Cite this document
  • APA
  • MLA
(“Heinez 57 Admission/Application Essay Example | Topics and Well Written Essays - 250 words”, n.d.)
Heinez 57 Admission/Application Essay Example | Topics and Well Written Essays - 250 words. Retrieved from
(Heinez 57 Admission/Application Essay Example | Topics and Well Written Essays - 250 Words)
Heinez 57 Admission/Application Essay Example | Topics and Well Written Essays - 250 Words.
“Heinez 57 Admission/Application Essay Example | Topics and Well Written Essays - 250 Words”, n.d.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document


DRAGONFLY: Uninhabited Aerial Vehicle (UAV)

...and technology risks. For instance, ineffective cost estimations and unlimited time line can lead the project towards failure or delay. In such kind of projects, Bob can also face some of the technology based issues. In fact, this is an innovative system that demands extremely high level technology support. In case of a technology issue, whole project will be a failure. How long is the project expected to take? This project will be completed in 57 days. Network Analysis Activity List Activity Number Activity Name Immediate Predecessor Normal Time 1 A1 9 2 A2 1 3 3 A3 1, 2 11 4 A4 1, 2 7 5 A5 1, 4 8 6 A6 4 6 7 A7 1, 2, 3, 6 21 8 A8 3, 5, 6 10 9 A9 4, 5, 6, 8 15 10 A10 1, 2, 3, 4, 5, 6, 7, 8, 9 5 Critical Path Analysis No....
9 Pages(2250 words)Essay

Cultural and Historical Geography, Anthropogenic Change in the Ethiopian Highlands

...? Anthropogenic Change in the Ethiopian Highlands Introduction The Ethiopian-Highlands are a rocky mountainous mass in (Ethiopia see figure 1). The Ethiopian-Highlands form the biggest continuous expanse of its elevation in Africa. It is occasionally referred to as the 'Roof of Africa ‘because of its large area and height. The Ethiopian -Highlands are partitioned into southeastern and northwestern segments by the ‘Main Ethiopian Rift’ that contains several salt-lakes (Blaikie 57). The northwest portion that covers the Amhara and Tigray Regions, encompass the Semien-Mountains, in which a part of it is a national-park. Lake Tana, where Blue Nile springs from, also lies within the northwest part of the Ethiopian-Highlands....
4 Pages(1000 words)Research Paper

Data analysis

...was the PGDF. There are two blots to analyze, Ser473 of Akt as the upper blot (using phospho-Akt antibody) and phosphor-Akt (using Akt antibody) as the lower blot and. It also involved using gels to conduct the molecular weight marker. The top band corresponded to the measurement of 76 kDa, while the middle band corresponded to 57 kDa. The lowest band thus corresponded to 47 kDa. Findings The results were as shown below PDGF (Mins) Phospho-AKT SER 473 (kDa) AKT (kDa) 0 57 76 15 57 70 30 57 70 60 57 60 120 57 60 Task 4 This experiment requires the analysis of the localization of protein for the EGFR factor with green label as shown...
2 Pages(500 words)Essay

Tao te Chingon war, violence, and leadership (Novak,#17, #31, # 57, # 159, pg 156-159) How does this fit in with our current attitudes towards war and leadership, i.e, the Presidency or people in positions of leadership

... Tao Te Ching on War, Violence and Leadership Taoism is one of the most sophisticated spiritual traditions in China. Taoism is regarded as both a religion as well as philosophy. Taoism emerged in the period termed Hundred Schools of Thought in China. This was between the year 700 and 200 B.C. It is of crucial importance to highlight that Taoism was founded by Lao Tsu (Smith and Phil, 31). Lao Tsu was a contemporary of Confucius who was widely travelled, had several leadership qualities, wisdom as well as rational. The name Tao Tsu means “old master”. The name can also mean “old child”. Lao Tzu was born in the year 600 BC and was employed as a state archivist and a librarian (Smith and Phil, 13). However, due to some personal... Tao Te Ching...
2 Pages(500 words)Essay

Natural gas industry n Mexico and South America - Outlook

.... The American region which includes both Mexico in North America and the entire South America had a reserve of natural gas which equaled to 10% of the overall reserves during the year 2013 (U.S. Energy Information Administration 1-57). This reserve of natural gas was valued at 688 trillion cubic feet. Mexico and South America are the major exporters of natural gas and mainly the United States imported natural gas from these regions. However, the United States has now developed its own reserve of natural gas and crude oil and thus, domestic production has become a substitute of its imports. Almost 80% of the total natural gas that is produced in the region of Mexico and South America is generally circulated to the...
5 Pages(1250 words)Case Study

Ownership of Human Tissues

9 Pages(2250 words)Essay

Replicating and re-examining some results from the highly influential paper by La Porta, R., Lopez de Silanes, F., and Schleifer, A., (2002), Government Ownership of Banks, Journal of Finance, 57, 265-301

...Government Ownership of Banks Analysis According to La Porta, Lopex de Silanes, and Schleifer (2002), there is a higher Bank ownership by governments in nations with lower per capita income than in countries with high per capita income. They also state that countries with poorly developed financial systems, inefficient governments, dictatorship governance, and interventionist governments are also characterized by high bank ownership by the government. This clearly portrays and supports the political theory that inefficiency in governance is highly likely to occur where the government has a high ownership of firms (Bush, 2003). This paper gives a report of the analysis of data on government ownership of banks in different countries...
3 Pages(750 words)Statistics Project

Nietzsches Genealogy of Morality

...Name Tutor Course Date Nietzsche’s Genealogy of Morality Friedrich Nietzsche is one of the highly influential thinkers of the past century especially in the field of understanding morality. In the book ‘On the Genealogy of Morality’, he writes about work and ethics, questioning and offering critiques on the value of our moral judgments based on genealogical methods where he examines the origins as well as meanings of the different moral concepts. Nietzsche finds out that modern judgment concerning men and things are smeared with an over-moralistic language or talk, which he says is a characteristic feature of modern souls and books. According to Nietzsche (57) morality no longer guides people but there are forced by...
2 Pages(500 words)Essay

According to a report in The Guardian (Ghauri and Cateora, 2014, p.57): By 2020 it is estimated that more than 60 per cent of the worlds population will live in urban areas, and at least 26 cities will have populations of 10 million or more.. Bearing this

...Urbanization and Marketing Strategies Introduction According to the report of Ghauri and Cateora, it has been mentioned that the global population is gradually shifting from the rural to the urban areas. The report also mentioned that currently around 40 % percent of the world’s population lives among urbanized areas and this number is most likely to increase to 60% by the year 2020. This clearly indicates that the urban population will eventually outnumber the rural population in the next few years. This as a result will eventually change the entire market scenario which in turn will compel the managers to change their marketing strategies. This paper will focus on the new opportunities and prospects for the international... and Marketing...
10 Pages(2500 words)Essay

Analytical methods for engineers

...Fifty batteries each from two manufacturers were connected to ach load and the time was d when they failed. The results are as follows: Life in hours (Nearest hour) Longer cell 57 47 54 55 46 35 62 28 33 25 40 37 53 14 50 39 43 61 75 48 12 44 53 45 60 52 36 42 53 58 24 71 51 49 57 79 34 47 55 69 67 55 52 44 63 59 43 32 45 84 powersure 63 21 93 17 60 78 82 23 62 59 46 58 71 64 7 29 42 56 35 70 54 33 49 54 86 31 57 66 43 38 26 74 56 42 52 16 67 59 31 47 36 81 69 96 75 27 51 37 57 61 a. Calculate the mean, median and standard deviation for the lifetimes of the longercells and the powersure batteries. What do these values tell you about the performance of the longercells...
5 Pages(1250 words)Assignment
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Admission/Application Essay on topic Heinez 57 for FREE!

Contact Us