When relaying a message the recipient gets the notion that you are a professional. This is only possible by ensuring that your audience understands the information communicated clearly.
What to avoid when…
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Most of the times the clients do not know the technicalities involved in ones job. Clients expect the job to be completed in high standards. In the case of side tracks from schedule, the professional should assure the customer that all is well and avoid mentioning the main course of side track.
The information relayed should be well organized and to the point. The client only needs the crucial part of the communication and not the details of the delay. This helps save the image of the company. The communication, format, plays a big role and helps portray the professional image of the company (Baugh 45).
Company logo is important on the memo to assure trust - A memo to the customer is written on behalf of the company and should portray the company logo. This assures the confidence of the client in the company and increases his trust in the communicated message.
Visual aids such as font sizes and color are critical for an official communication. They help to emphasize the information relayed. The memo is an official document, the recommended font size is twelve block style. This emphasizes on the fact that it is an official document (Mathur
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