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Her slogan, “President Clinton II, this time with pants” was widely used in the primaries to the election. From the reasoning presented by the characters in the book, there are different approaches to the issue of women and publicity. One of the fallacies would be that she would be putting on pants all over her time. Another one would be that Bill Clinton never wore pants and that would lead us to question what he used to put on. Blair, one of the characters party to the question believes that there is an issue of economic status and women's ability that would drive a woman to remain confident even in the face of controversy. Erin Bruno believes that the choice of such a slogan would be based on the publicity that is required. The media, according to him reports stories with the audience in mind. When the perceived audience is large, then the chances that the media will multiply publicity of the aspect in mind is very high. David Bositis presented an issue with the opinion polls not favoring minorities. Clinton in this case would be described as a minority based on her being a woman. Therefore, the fallacies about her slogans were purely meant to publicize her to the electorate.
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