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Audience Analysis - Essay Example

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People do not feel safe anymore, whether at work, at school, at a church, in the parking lot, inside offices, inside supermarkets, and practically everywhere. There is a…
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Audience Analysis
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Download file to see previous pages If a neighbor has the gun, then his or her neighbors will also clamor to have guns; in effect, resulting in an arms race. Because of the recent random mass shootings in which innocent people got killed, citizens now question the wisdom of having the Second Amendment, and the urgent need for gun controls.
People who oppose guns come from a wide variety of sectors. The demographic factors are a mixture of concerned parents, peace advocates, worried citizens, and many other groups. In particular, the factors are by gender, age, race, educational attainment, income level, the martial status, party affiliation, religious preference, and the region or geography (Pew Research Center, 2011, para. 4). The politics of gun control and gun rights is complicated; public opinion on this matter has shifted markedly over the years. The audience profile should be analyzed so a speech can be suited to that particular demographic factor; for example, an audience composed mainly of well-educated people will most likely respond to logos, which is an appeal based on logic or reason while an audience composed of females may respond to pathos, an appeal to emotions. It is the duty of a speaker to research his audience in advance, so the speech can be a success.
Pew Research Center (2011, January 13). Views of gun control – A detailed demographic breakdown. Pew Research Organization. Retrieved May 24, 2013, from ...Download file to see next pagesRead More
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