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is the merging of old business idea such as marketing in business ideas that deal with the new generation goods and services while cultural convergence is when the audience becomes the user.
The emergence of the media convergence has given the audience capacity to store, edit, improve and recalculate media content. This is an outcome of the current trends in new generation media which has such features like download, edit play, watch, and upload share among others. This features give the audience unlimited capacity to modify media products and take them back to the same market as if they were originals. Global convergence occurs due to international circulation of media products such as music and film content. This has further been reinforced by the development of social media platforms such as chat, face book, Sykpe, Google+ among other which make the circulation of media products very easy.
It has made communication easier by development of new media gadgets that can perform multiple tasks eliminating the need to have several bulky media items. The new models are precise, efficient and portable. This means that there is the flexibility of accessing the media item even on the move, or attending to other tasks. Cultural convergence has made the global market to be more competitive hence initiating creativity and diversity to compete fairly in the market.
This culture has brought about new trends in socialization making it dynamic. It has reduced the social barriers and bridged geographical barriers making it possible for people in different regions to access each other just by the click of a button. It has created a platform where media products can be improved and shared with much ease. Accessing media con tent has also been simplified. However some negative effects have come along with cultural convergence. They include: Lowering the worth of ideas in media production. Often the initiator of the original ideas do not reap from their work since other people
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For instance, the use of a mobile phone to play music applies the old idea of a personal music player but this time using a modern media item that is the mobile phone. Technological convergence is the combination of several old technologies into one technology item that can perform several tasks (Junkins 200).
Content may be driven through different platforms, such as computers and the Internet. The content may be text, audio and video combined (Lawson-Borders, 2006). Killebrew (2005) states that media convergence is information, and how the information is prepared, posted and transferred from one user to another.
As a result, the concept and processes of communication have undergone tremendous changes in the recent past, especially in terms of the transition from letter correspondence to emails and other technologies used in sending and receiving messages such as texting.
"Convergence is predicted to have a massive financial impact on TMT industries, over the next five years. Based on industry analysts' outlooks, between 2005 and the end of the decade, TMT practices of DTT member firms forecast the generation of at least a trillion dollars revenue from emerging convergence products as well as services.
ype of visual, auditory or cognitive information using binary notation relying on abstract combinations of 0s and 1s has once and for all altered the way people perceive and understand things. Digitization has suddenly obliterated the rift between the existing set of
Similarly in the government of Barack Obama an amnesty program is being proposed which would legalize 12 million illegal immigrants. A question now arises as to if these amnesty programs are really beneficial for the United States or not.
In my belief amnesty
The phone can perform tasks previously dedicated for computers. The iPhone can edit pdf, .doc, .docx, and .rtf documents as well as edit photos and videos. Documents can then be printed remotely using the cloud printing feature. This has been made possible by the convergence of several computer technologies into a handheld communication device.
As a result culture shapes images about all the things around even abstract notions. Gender is a biological concept but it is also depicted somehow in visual art, literature, mass culture, and advertising. And it is difficult to understand how this