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Write an informal respond to the article to the article How companies learn your secrets by Charles Duhigg - Essay Example

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The article How Companies Learn Your Secrets, published in The New York Times is revealing and positively shocking in the sense that it indicates the dawn of an era where the privacy of the customers is open to the invasiveness of the marketers interested in taking advantage of…
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Write an informal respond to the article to the article How companies learn your secrets by Charles Duhigg

Download file to see previous pages... However, the kind of intrusion talked about by Duhigg in How Companies Learn Your Secrets, positively smacks of eavesdropping into the personal lives of the customers.
The kind of customer analysis that the modern day marketers resort to, as told by Duhigg in the article, culling information about customers’ reproductive life, collecting intricate data about the financial aspects of their life, desperately trying to know about their likes and dislikes pertaining to all spheres of their life, sounds simply shocking. And this too is done by using the most skilled and accomplished psychologists, the most astute of data analysts, the latest digital equipment and software, indicative more of a CIA conspiracy, than an innocuous attempt to know about customers’ ...Download file to see next pagesRead More
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