Than I will appeal to the values of the target audience by saying that, “Hard work, tenacity and competitiveness are the quintessential American values (values). Yet when it comes to the job market, it is imperative that the hard work engaged in by the young Americans tends to be strategic in its nature and scope (speech). Otherwise in the global job markets, the future Americans will lose to the nations that are pursuing a planned, systematic and coordinated approach towards teaching young people (speech).” Once I succeed in soliciting the attention of the target audience, I will proceed to point out the commonalities that the share by saying that “The hard working American parents do not hesitate from spending money to facilitate the best education for their children. With these sacrifices and commitment comes a great many expectations also. The parents do believe that the American education system will endow their children with the apt skills and abilities that will make them successful in life. The policy makers look to it that the American education system arms the future professionals with the required skills and talents. The teachers make it a point to align the school education with the outside job requirements (search for commonalities).” Once this is done, I will seek to unleash the supporting material in an attempt to seek the audience trust and confidence, by presenting the information that they are already aware of. This supporting material will be somewhat like, “It is
a known fact that the in the contemporary Western economies, the less technology intensive jobs pertaining to manufacturing are being delegated to the industrial units placed in the emerging economies like India and China.