We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Nobody downloaded yet

Assignment 3 - Essay Example

Comments (0)
Summary
Name Date Course Section/# An Analysis of the Local Supermarket’s Magazine Rack The following analysis will seek to analyze three particular magazines available at a local retail grocery store. These three magazines which will be examined are as follows: “Woman’s Day”, “Seventeen”, and “Maxim”…
Download full paper
GRAB THE BEST PAPER

Extract of sample
Assignment 3

Download file to see previous pages... Furthermore an understanding and integration of filtering, meaning watching, and meaning constriction also will be discussed. It is the hope of this author that through such an analysis the means by which individuals are marketed to as well is the means by which individuals relate to and understand marketing will be understood to a further degree. The first of the magazines which will be analyzed within this brief discussion is that of “Woman’s Day”. Exhibition of the niche market and segmentation that “Woman’s Day” represents is instantly noted by its cover. Whereas the covers of nearly every surrounding magazine have pictured upon them stylize, airbrushed, and otherwise unreasonable representations of beauty, the current edition of “Woman’s Day” features upon its cover representations of several culinary treats. As a function of the representation of food, and the overtly obvious title that the magazine exhibits, the individual understands that this particular magazine is geared specifically towards a female audience most likely between the ages of 30 to 65. Accordingly the lifestyle that is exhibited by such market segmentation is likely that of a homemaker; or at least an individual that is highly interested in cooking and homemaking. Naturally the values and attitudes that such a magazine seeks to express are somewhat more muted and conservative than many of the other offerings that might be seen within a local magazine rack. Conversely, with respect to the magazine “Seventeen”, the subject matter is almost entirely different. As one can see both from the title and the highly sexualized imagery available on the front cover, the magazine seeks to integrate with a young consumer that is highly conscious of their clothing, busy, and overall sex of fuel. As a function of this nearly every single article that is advertised on the cover speaks to some if not all of these three subcategories of interest. Although it cannot be definitively stated by this author the upper bounds of the age group that “Seventeen” magazines might appeal, it is safe to assume that the magazine is most certainly geared towards an audience between the ages of 15 to 27 years of age. Although broad statements cannot be made with regards to the values attitudes and lifestyle of the consumer that might integrate with such a magazine, it is also safe to assume that these will necessarily be more liberal, relaxed, and open-minded than those the VALS that were exhibited within the market segmentation and representation of ““Woman’s Day””. Finally, with regards to “Maxim” magazine the demographic and segmentation that is targeted and marketed to is almost exclusively male. “Maxim” represents a unique case due to the fact that many of the market strategies that are employed to sell the magazines are not entirely unlike the same marketing strategies and segmentations that the pornography industry utilizes to sell their magazines. Accordingly, from a cursory review of cover as well as the stories, the main thrust of the magazine is concentric upon male sex drive. As such females are represented, both on the cover and inside magazine, and highly erotic (albeit clothed) poses whereas the stories that the company these representations are almost always concentric upon what might be understood as typical male behavior. As with “ ...Download file to see next pagesRead More
Comments (0)
Click to create a comment
CHECK THESE SAMPLES - THEY ALSO FIT YOUR TOPIC
Performance management assignment 3
In our case the returns on capital employed based on risk involve is 15%. According to HCP investor the capital required for this venture is 1000 million. That means in order for H.C.P to achieve 15% return on capital employed, they need to generate minimum net profit of 150 million annually.
4 Pages(1000 words)Essay
Assignment 3 : A Business Report
Additionally, this report also shows three integrated components which can help Executive Bank to deliver excellent services to its potential customers by maintaining superior relationship with its business partners. Moreover, the report reveals the utilisation of EFQM model by other service organisations and its advantages that they have obtained.
10 Pages(2500 words)Essay
SOFTWARE ENGINEERING assignment 3
3. Programming language experience: This is of greater significance as a certain level of expertise is demanded when working over a relevant project. That reduces project training cost and makes the project flow smooth. 7. Attitude: The attitude determines to a greater extent the proactive ness and ownership of a particular task.
2 Pages(500 words)Essay
Managing Finance assignment 3
1. Skimming Price- Price skimming is a pricing strategy in which a marketer sets a relatively high price for a product or service at first, then lowers the price over time. It is a temporal version of price discrimination/yield management. It allows the firm to
8 Pages(2000 words)Essay
COM 263 assignment # 3
If a woman was giving a lecture on Big Game Hunting she would need to be aware that the cultural identity of being female would influence the meaning of her words and the description of a given
2 Pages(500 words)Essay
HN2200 Assignment 3
s employee benefit package can be considered the best, described as “Bare-Bones”, that is offering only what is required by law (mandatory benefits), I believe it is our prime duty to give attractive employee benefit package to our employees in order to get the best from
6 Pages(1500 words)Essay
Research Assignment 3
However, there are still colleges and universities that prefer single-sex admission, particularly women’s universities. For instance, Barnard College in New York and Mount
1 Pages(250 words)Essay
Assignment 3
Group members neither trust each other nor deliberate successfully in their discussions. Communication barriers, therefore, bar the flow of information, which
1 Pages(250 words)Essay
Writing Assignment 3
The biggest factor that is responsible for long-run economic growth is technological innovation and creativity (Coombs & South Australian Centre for Economic Studies, 2001). 2). Market interest
1 Pages(250 words)Essay
Assignment 3
It should be mentioned that it is possible to belong to environmental factors all stressors that surround a person (author, year). First and foremost, problem with the air-conditioning unit that leads to the above 90 F degrees temperature in the
3 Pages(750 words)Essay
Let us find you another Essay on topic Assignment 3 for FREE!
Contact us:
+16312120006
Contact Us Now
FREE Mobile Apps:
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us