Significant invention:video sharing platforms - Essay Example

Currently nothing is more valued than information; add to that the need to access it as and when it is needed. Information includes news items whether politics, sports, entertainment or weather related, where many people strive to be always aware by ensuring they have access to various sources of information. trending information. This need arises from the fact that nowadays, changes in the society are occurring fast, and they influence people’s lives in one way or the other. It is a bit of a mutual relationship where one event may significantly influence a few number of people’s lives causing it to become a headliner, i.e. The impact of video sharing is significant because presently being informed is a need rather than a luxury as was the case previously.

Video sharing has changed people’s lives in three main ways: talented and skilled people have been able to get exposure, marketers and advertisers have been able to reach a wider base of clients, and people with common interests have been able to connect and socialize. Far-reaching of these benefits is the ability of companies or individuals to carry out activities that supplement selling. This refers to displaying demonstrations, testimonials from clients that have already utilized their product/experienced their service; as the product/service evolves, they can train users on usage and add a message on the company or business that helps a potential client to familiarize with it.

This is significant to the society as there has been a shift in thinking concerning generating income, where entrepreneurship is being embraced and activities such as network marketing are becoming widely used. In everyday life, especially since broadband Internet access has become accessible, one can get into a video sharing website such as YouTube if they want to purchase a product and get information on how it works, its features, and testimonials from other users. Furthermore, companies can conduct employee training through online video sharing as it is inexpensive, and employees will be more willing to pursue it due to its less formal nature (“Online Video 101”).

Nowadays, multitasking has become the norm where one can access various channels at one moment. That is, one can be viewing the television, accessing the Internet on the phone and working on a laptop. Therefore, if for example, a stay-at-home wife decides to purchase a home appliance, she can try YouTube seeking out a video with its relevant information. She can view a demonstration, read testimonials from other users, and develop a perception of the company through the video. In addition, companies or individual entrepreneurs can direct viewers of their video to their website or blogs for further information.

For persons looking to make money by selling a service they are skilled in/selling off items that they no longer need or use, video sharing websites provide them with an opportunity to do so in a sociable and affordable manner. The second significant benefit is that the exposure video sharing allows talented and skilled people who may have previously lacked a platform. This has encouraged many young people to pursue their passion in areas such as music, art, photography, filming and graphic designing.

People who visit the video sharing websites are able to comment and provide feedback. Such exposure has brought fame and recognition to many people from different parts of the world. This correlates to the access of news items where TV stations are able to upload clips of interviews and coverage of events. This is because a wider audience can access such information that ensures that people are kept aware of events in a real-time manner. Such information is crucial in cases where there may be an accident; thus, they can be warned.

Thirdly, video sharing has further expanded globalization where people from different parts of the world can communicate and interact on both business and social levels.