CHECK THESE SAMPLES OF The Use of Online Communication Tools
The essay "Use of Integrated Marketing Communication Method" focuses on the critical analysis of the major issues on the use of integrated marketing communication, a method of brand communication that brings together different modes of brand communication to make them work together.... This diversification needs to be harmonized by the use of integrated marketing communication.... This approach aims to make all aspects of marketing communication work together as a unit as opposed to allowing each to be isolated....
10 Pages
(2500 words)
Essay
In the Speedo company, the use of knowledge management, as part of the firm's core strategy, has been rather limited.... The case study "Information and communication Technologies for Knowledge Management" states that securing the effectiveness of organizational strategies is one of the most critical challenges for managers in modern businesses.... The firm's founder, John Peterson, has tried to promote communication and cooperation across the organization....
8 Pages
(2000 words)
Case Study
The particular feature can have many different forms, the most common of which are: Online PR, Search Marketing, Online Partnerships, Internet Advertising, E-mail marketing, and so on (see also, E-Communications tools, 2007).... From the paper " E-Communications in Integrated Marketing communication " it is clear that generally, even if all appropriate measures are taken by firms within the international market, failures related to online marketing activity cannot be avoided....
9 Pages
(2250 words)
Essay
This paper examines the use of online tools that include blogs, wikis, RSS, and cloud computing and their impact on learning in the higher education.... The fundamental increase in the number of online tools influences learning in the higher education where they add value and improve.... Indeed, the increased use of cloud computing in offering higher education emanates from the fact that this online tool guarantees higher accessibility, availability, and efficiency of higher education....
5 Pages
(1250 words)
Essay
From the paper "Current use of Marketing Communications" it is clear that Alliance Boots is an international chain of pharmacy with health and beauty products and the firm is able to offer their customers a wide range of products as they work in partnership with pharmacists and manufacturers.... Boots utilizes the information from its advantage cards and is able to customize its marketing communication to build customer relations.... Such marketing communication according to Johnson (2001) bought the customers closer to the brand and become brand loyal....
27 Pages
(6750 words)
Research Paper
The aim of the paper 'Knowledge Management Processes & tools' is to examine the forms and implications of knowledge in the context of knowledge management.... Two specific knowledge sharing tools, blogs, and intranets are examined and evaluated.... The key aspects of knowledge management are examined; particular emphasis is given on the fact that the forms of knowledge sharing tools used for serving the relevant needs of individuals and organizations are many, a fact indicating the lack of an integrated tool for knowledge sharing in both the social and the business context....
12 Pages
(3000 words)
Dissertation
The paper "The History of online Advertising" explains that perhaps you have seen those annoying pop-ups and spam ads every time you try to watch your favourite movie or show on Hulu.... The content of online advertising depends upon what the subject or brand being advertised consists of, generally speaking.... Advertising in the online world is nothing new, and people are making billions off of advertising.... online marketing is the new black....
6 Pages
(1500 words)
Research Paper
the use of search words or search terms, online databases, inclusion and exclusion criteria, critical appraisal, etc.... Since public health workers must educate, convince, and motivate parents to support the use of MMR vaccines, this issue became an important and one of the most controversial issues in public health....
36 Pages
(9000 words)
Research Paper