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Logically, it is the marketing in every business that constructs the fundamental basis on which the business performance lies. The business has performed development-oriented studies and ascertained the origin of its misfortunes. Moreover the business has realized the remedy activities that if executed would reinstate the original performance capacity of the organization (Miller 2009). While pointing out the fact that there are particular aspects that influence the business situation and their adverse effects, the business has identified technology and proper management as the critical sources of the difficulties.
However, the company problems have been condensed into a single trouble bordering the marketing and monitoring of stock. The company has experienced a slow pace of delivering products to its customer. The slower pace in selling as well as delivery of products to its customers has attributed to the cheaper sales due to the application of manual systems in the sales. Moreover, the manual outdated system of controlling the stock has been identified to being time consuming and wasting more time as a result.
According to all the above provisions, the business has realized that a sole solution to its predicaments attributing to its ability to meet its threshold of £2500 to cater for the basic requirements can be solved through the e-commerce. The contemporary system to be adopted by the company besides being observed as a future development strategy, it will also operate as a platform in the entire United Kingdom with a current venture in technological applications regarded as probable solutions (Schneider 2011).
Throughout this piece, there will be an explicit elaboration on the current trends in e-commerce and the entire business fraternity. There will be a complete elaboration on the infrastructure needed to uphold development in the business. There will be justification of the desired choice amongst
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